As the leading European denim company to join the bluesign® System Partner network, Dondup underscores its unwavering commitment to sustainability, responsible production, and environmental stewardship, setting a new benchmark in the fashion industry.
With a focus on sustainable chemistry, Bluesign® provides a comprehensive solutions system that uses a holistic approach to improve worker safety, the environment, and resource efficiency. In close partnership with its system partners, bluesign® conducts thorough on-site evaluations, manages input streams, and verifies chemical inventory to create customized solutions that guarantee strict safety and sustainability standards are fulfilled at every stage.
Dondup is currently a part of the global network of top denim brands, producers, mills, and suppliers of materials, including Advance Denim, ISKO, Everlane, Reformation, PureDenim, Saitex, and bluesign. The Denim Initiative was introduced in March 2023. By using sustainable methods and clean chemistry, this effort seeks to transform the denim industry while maintaining the greatest levels of environmental responsibility and safety.
“At Dondup, our commitment to sustainability and responsible production is unwavering,” says CEO Matteo Anchisi. We are furthering our goal to reduce environmental effect and maintain the highest standards of safety and accountability throughout our supply chain by collaborating with bluesign®. Our partnership enables us to create fashionable, socially ethical, and environmentally responsible premium denim.
Dondup’s collaboration with bluesign® has an impact that goes beyond the product line. The implementation of clean chemical methods by bluesign throughout Dondup’s supply chain serves as an inspiration for other stakeholders, including manufacturers, suppliers, and even raw material sources, to uphold comparable environmental and social responsibility standards. The production process as a whole, from chemical suppliers to material producers, is guaranteed to comply with the strict environmental and social standards established by bluesign® thanks to this cascading impact.
