Fashion

Hyosung will present eco-friendly denim products at Kingpins Amsterdam.

Published: April 12, 2023
Author: DIGITAL MEDIA EXECUTIVE

Denim is being held to greater environmental standards as consumers want more environmentally friendly goods. Hyosung has created numerous tailored sustainable textile solutions to address this dilemma, which it will present to the denim community at Kingpins Amsterdam on April 12–13 at Sugar City, stand 42.

When it comes to sustainability, Hyosung asserts that it’s critical to provide the value chain a whole range of textile solutions because the garment sector hasn’t exactly chosen which sustainable road it wants to take—whether it’s recycled, bio-based, recyclable, or something else on the horizon.

We are in a really strong position because we can provide solutions across many of these categories, said Simon Whitmarsh-Knight, “while the industry is determining which sustainable course to take. Director of Global Marketing for Textiles, Hyosung. We are eager to become a part of the fantastic community at Kingpins Amsterdam and to provide all that we can to meet their needs for sustainable denim.

Hyosung will concentrate on the following sustainable denim solutions at Kingpins:

Creora® bio-based spandex is used in jeans constructed from sustainable materials.

Hyosung was the first international developer to introduce bio-based spandex to the garment market in 2022. According to a recent third-party life cycle assessment (LCA), the production of creora® bio-based spandex uses 50% less water than the production of normal elastane and is both USDA and SGS certified. It is also created using 30% renewable resources. The second is when Hyosung will start selling Creora® bio-based spandex created with 70% renewable resources. of this year, or half.

spandex creora® 3D Max for recyclable jeans

Denim brands and merchants are keenly observing separation technologies and recyclable materials since circularity is a key concern. For instance, The Ellen MacArthur Foundation’s Jeans Redesign project provides denim brands and mills with recommendations on how to produce goods that are robust, traceable, recyclable, and created using safe materials and procedures. The Jeans Redesign regulations state that a denim fabric can only contain 2% or less synthetic fibres in a garment’s fabric. Hyosung’s creora® 3D Max elastane, which delivers high-performance stretch and recovery with a very tiny amount of spandex content, allows denim brands to create and develop jeans that adhere to these standards. recycled.

In the long run, Whitmarsh-Knight added, “we hope the industry will choose one sustainable approach, but in the short term, we feel offering our customers a selection of alternatives is the way to go.”

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