Eco-friendly Home Textile

Eco-friendly Home Textile

In the past few years, the fashion world has been buzzing with eco-friendly news: eco-fashion startups, innovative new fabric technologies, a push towards sustainable practices by established brands, and a hunger for quality slow fashion over the fast fashion...
Is denim good for environment?

Is denim good for environment?

Denim is one of the most iconic fabrics. Denim has a long history and it has been transformed into various forms in keeping with fashion. Although originally denim was made of wool, the trend shifted to cotton. Its product can have serious social and environmental...
Effect of Pandemic on Fashion World

Effect of Pandemic on Fashion World

There is a substantial effect of a pandemic on the fashion which is expected to be around natural, durable and biodegradable material from now. The customers are most focused on the sustainability in eco-friendly fashion. 43 percent of Indians have delayed purchasing...
Environment-friendly denim

Environment-friendly denim

The faded blue denim fabric that goes into making of jeans can be a totally eco-friendly product. Textile research organisation, the South India Textile Research Association (SITRA) in Coimbatore, has developed a process that uses sustainable reducing agent and alkali...