Birla Cellulose, a division of the Aditya Birla Group, renowned for its responsible pulp and fibre production, has unveiled an unprecedented breakthrough in sustainable textile manufacturing. Introducing the Circular Fiber Blend, Birla Cellulose signifies its commitment to eco-friendly practices and addresses pressing environmental concerns in the industry.
A High-Strength Yarn with Enhanced Recycled Fiber Ratio
The Circular Yarn Blend is a game-changer, significantly elevating the proportion of mechanically recycled fibre to an impressive 50%. This exceptional blend retains the yarn’s robustness, making it ideal for the production of fabrics and garments across a wide range of categories.
Leading the Way in Sustainability Certifications
Birla Cellulose’s Circular Yarn Blend comes with an array of sustainability credentials. Recognition from the Global Recycle Standard (GRS) for PCW materials, the Recycled Claim Standard (RCS), FSC certification, and High Index certification validate the product’s eco-friendly attributes. Additionally, employing blockchain technology ensures complete traceability and transparency throughout the supply chain.
Revolutionizing Textile Recycling Process
By employing a mechanical recycling process, Birla Cellulose’s innovative approach minimizes energy consumption, resulting in highly energy-efficient yarn production. Moreover, this method boasts the lowest greenhouse gas emissions, significantly reducing the carbon footprint. The process also ensures minimal water usage, underscoring the brand’s dedication to sustainability.
Advancing Sustainable Practices with In-Situ Coloration
The Circular Yarn Blend incorporates the practice of in-situ colouration, rendering additional dyes or pigments unnecessary. This approach further lessens the environmental impact by utilizing recycled dope-dyed/mélange yarn.
Mr. ManMohan Singh Stresses Commitment to Sustainability
Mr. ManMohan Singh, Chief Marketing Officer of Birla Cellulose, expressed great pride in the innovative recycling approach and commitment to fulfilling social responsibility. Singh emphasized the importance of conserving water, reducing energy consumption, and embracing eco-friendly practices to create a sustainable environment.
A Unique Recipe for Sustainable Textiles
Combining Birla’s proprietary cellulosic fibres with expertly recycled fibres, including VSF, Birla Modal, Excel, Reviva, and Dope Dyed, the yarn blend comprises an impressive 50% pre or post-consumer waste. This progressive recipe sets the stage for a greener future in the textile industry.
As Birla Cellulose pioneers this trailblazing initiative, it encourages the textile industry to adopt sustainable options while upholding the highest quality standards and environmentally responsible practices. This launch marks a significant milestone in the quest for greener textile production and reinforces Birla Cellulose’s commitment to a sustainable future.
