Magazine Editorial

Making Use of the ‘New Normal’ Situation ( January 2022)

Published: January 22, 2022
Author: TEXTILE VALUE CHAIN

EDITORIAL Jan 2O22

Three textile-related exhibitions were held in India to- wards 2021-end and in January 2022. They reconfirmed the industry’s faith in the hybrid editions of exhibitions, drawing a good number of footfalls and sentiments mostly of optimism. The ‘new normal’ feeling of accept- ance of the pandemic as an endemic and living with it is prevailing among the industries. This has given the industry renewed enthusiasm to participate fully in the forthcoming events related to textiles. The very fact that there has been a good number of innovations in the textile industry demonstrated that the Covid-19 has not completely robbed the industry of novel products. There were other signs of hopes too. The undiminished interest in R&D by the industry clearly showed that without in- vestment in research there cannot be veritable stake in the future for the industry. Besides, collaborations are being touted among industries to build a stronger foun- dation for the forthcoming challenges for the industry. Also, some sections of the industry have used this situa- tion for automation and digitalisation and upgraded the technologies. This is commendable.

Many of the contacts that the Textile Value Chain spoke to reaffirmed the cheerful sentiments that all is not lost in the Covid waves and the fact that fashion is an ev- er-changing factor in the textile sector has given cre- dence to the ‘new normal’ situation prevalent today. At this crucial turn of events, your magazine, TVC is cel- ebrating its 10th Anniversary by launching its January Issue as the Anniversary Special Issue. We have given importance to innovations, hopeful sentiments for the future by providing space for special features and arti- cles.

What we ask our readers are opinions and views about the developments in the magazine so that we can take care of the future needs of the industry. For ten years we have given serious thought to serious subjects, and we have space to cover more in the months to come. We take the vow to fill the pages with materials that reflect the pulse of the industry. We thank all our readers, adver- tisers, suppliers, employees, well wishers, critics, indus- try contributors who have supported us in the journey of 10 years. We expect the same support in the coming years. We look forward to your feedback for improve- ment to give industry a meaningful contribution through our media.

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