Market Reports | Product Report

Bottled Water industry is poised to flourish at a 5.5% CAGR

Published: April 18, 2024
Author: TEXTILE VALUE CHAIN

A recently published research by Fact.MR estimates the global market for bottled water to register an average CAGR during the forecast period (2017-2022). Revenues from the global bottles water market are anticipated to exceed US$ 200,000 Mn in revenues by 2022-end.

Growth of the global bottled water market is being driven by the rise in healthcare awareness among people around the world about waterborne disorders such as diarrhea, food poisoning, malaria, and typhoid. Continuously changing patterns of people’s lifestyle, has led to inclination of their preferences towards convenient sources of water and food, in order to save time.

Governments across the globe are shifting their concentration towards public water infrastructure development, with an aim to supply safe drinking water to consumers. Adoption of functional bottled water is increasing, owing to the spread of awareness about hygiene, and health consciousness among population worldwide. Leading market players are concentrating on introducing new products, equipped with health benefits as well as new flavors, thereby resulting into myriad product launches in the global market.

Increasing preferences of consumers in adopting these new products is highly attributed to better taste, functional benefits, and convenience provided by these products. In addition, demand for functional and flavored bottled water has surged, owing to shifts in consumer choices from aerated drinks towards bottled water. These factors might impact growth of the market over the forecast period.

However, strict regulations have been imposed for approval of bottled water. Prices of tap water are relatively lower than bottled water. In addition, the advent of home water treatment technologies, such as reverse osmosis, has been gaining popularity among population in developed as well as developing countries. Utilisation of plastic for packaging of water has resulted into neurological diseases, coupled with behavioral problems in children. This is mainly because of presence of hazardous chemicals, such as bisphenol A (BPA), in plastic material. These factors are expected to restrain demand for bottled water in the years to come.

10 Key Estimations on Future of Global Bottled Water Market

1.      Glass is projected to remain preferred packaging type of bottled water in the global market. Revenues from glass bottled water sales are expected to account for nearly US$ 100,000 Mn by 2022-end.

2.      PET bottled water sales are projected to exhibit the highest CAGR through 2022, based on packaging type.

3.      Wholesales/distributor is expected to retain its position as the most lucrative sales channel in the global bottled water market, followed by supermarket/hypermarket during 2017 to 2022.

4.      Based on size, <300 ml bottled water sales will account for the largest revenues share of the market during the forecast period, followed by >5 liter bottled water.

5.      Sales of spring bottled water, which is estimated to remain the most lucrative product in the market, are expected to surpass revenues worth US$ 45,000 Mn by 2022-end.

6.      Distilled bottled water is estimated to exhibit the highest CAGR in the market through 2022, based on product type.

7.      In 2017, Europe will dominate the global market for bottled water, and the trend will continue to prevail through 2022.

8.      North America will stick to its position of being the second largest bottled water market.

9.      Asia-Pacific excluding Japan (APEJ) is expected to exhibit the highest CAGR in the market through 2022. This is mainly attributed to presence of huge population, strong economic growth, and rising purchasing power of people in the region.

10.  Key market players listed in Fact.MR’s report include Bisleri International Pvt. Ltd., Nestle S.A, Voss of Norway ASA, Fiji Water Company LLC, Mountain Valley, Evian, and PepsiCo, Inc.

Competitive Landscape

Prominent players in the Bottled Water Industry are taking advantage of the rapidly increasing demand for the Bottled Water in various applications. To further their outreach, players are relying on collaborations, partnerships and acquisitions with existing small, medium and large-scale vendors.

Some prominent market developments are as follows:

·         In February 2022, Primo Water Corporation had announced to launch PRIMO PLUS ALKALINE WATER. Furthermore, Primo Water Corporation is a leading provider of sustainable drinking water solutions in North America and Europe.

·         In June 2021, VOSS Water, based in New York, debuted its new VOSS+ brand at select retailers around the U.S in honor of National Hydration Day. Three improved waters will be available in the new range, each meant to assist customers elevate and enhance their daily lives through unique hydration experiences.

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