ZYOD Partners with FAN MANIA to Launch Global Licensed Merchandise in India
ZYOD, a prominent tech-driven B2B apparel manufacturing company, has revealed its strategic partnership with FAN MANIA, a well-established global licensing entity with operational presence in Dubai, Dammam, Istanbul, and Mumbai. Through this alliance, ZYOD will introduce a curated range of exclusive licensed merchandise from international brands in India, officially entering the country’s rapidly growing licensed merchandise segment.
With the growing interest of Indian consumers in pop culture and internationally recognized brands, this collaboration combines ZYOD’s fast and flexible production capabilities along with its robust retail network, and FAN MANIA’s access to globally renowned IPs. The alliance is poised to deliver premium licensed apparel and merchandise from popular entertainment properties like PlayStation, Peanuts, Hasbro, Sanrio, Warner Brothers, and more—bridging the gap between global fan demand and local market accessibility. Indian retailers stand to benefit from fresh opportunities to engage with consumers through brand-led storytelling.
Ankit Jaipuria, Co-Founder of ZYOD, remarked, “Fashion today is as much about storytelling as it is about style, and licensed merchandise sits right at that intersection. This partnership responds to the rising demand from Indian retailers for globally popular and culturally relevant collections that connect with today’s consumers. At ZYOD, we’re enabling that through design-led thinking, speed-to-market innovation, and a platform built to respond to trends in real time. This is more than a business expansion, it’s a step towards shaping a more responsive, relevant, and brand-rich fashion ecosystem in India.”
Ankit Shukla, VP Business of ZYOD, shared, “This partnership marks a significant step in redefining access to global pop culture merchandise for Indian consumers and retailers. At ZYOD, we’ve always believed in building solutions that are timely, relevant, and future facing. Partnering with FAN MANIA enables us to bring iconic global IPs closer to Indian consumers through a supply chain that’s built for speed, scale, and precision. This collaboration is a natural extension of our vision to democratize access to high-quality, branded products while enabling retailers to stay ahead in a culture-first marketplace.”
Nitin Jaggi, CEO & Co-founder of FAN MANIA, stated, “India stands at the intersection of a booming retail ecosystem and an ever-growing appetite for global pop culture. For us, partnering with ZYOD is a strategic move rooted in long-term vision. Their manufacturing agility and deep market understanding make them the ideal collaborator to localize and scale our portfolio of global IPs. This collaboration isn’t just about bringing brands into a new market; it’s about building meaningful consumer connections through timely, high-quality merchandise that speaks to today’s cultural moment.”
Akshay Gehi, Co-Founder and Partner at FAN MANIA, added, “We are thrilled to be partnering with ZYOD and entering the Indian market. ZYOD’s vision of catering to brands with end-to-end solutions in a high-paced, demanding industry resonates with Fan Mania. Looking forward to a fulfilling partnership of bringing customers' beloved global pop culture merchandise to the Indian consumers.”
Strengthened by FAN MANIA’s established success across the Middle East and Turkey, this partnership adds both credibility and scale to ZYOD’s latest business expansion. The collaboration is expected to empower Indian retailers with trend-responsive, high-margin collections, enabling them to align with evolving consumer preferences in a brand-forward, culturally relevant marketplace.