US Section 301 Tariff May Not Significantly Impact Indian Export Competitiveness: Industry View

Lower 10% tariff, sector-specific impact and competing nations facing similar or higher duties could shape India's export outlook.
The United States has imposed an additional 10% Section 301 tariff on most imports from India as part of its broader trade action following an assessment of how trading partners prohibit and prevent the import of goods produced through forced labour. While the measure has generated concern among exporters, it is not a country-specific penalty, nor does it conclude that Indian products are manufactured using forced labour.
India has been placed in the lower 10% tariff category after taking policy measures to strengthen its legal framework in this area, while several competing countries have been subjected to a higher 12.5% tariff.
Commercial Impact Will Vary by Sector
The additional duty is imposed over and above the existing US customs duty. As many Indian products already attract a normal US import duty of 5%, the new Section 301 measure could increase the total tariff incidence to around 15%.
The higher landed cost may make price negotiations more challenging, as US importers could seek price reductions, renegotiate contracts or request exporters to absorb part of the additional burden. Businesses operating on narrow margins and sectors supplying specialised or high-value products may experience greater pressure.
However, evaluating only the additional 10% tariff does not present the complete picture. India's competitive position depends on whether competing supplier countries face lower, similar or higher tariff levels.
Comparison with Competing Exporting Nations
Several of India's principal competitors, including Bangladesh, Cambodia, Indonesia, Malaysia, Pakistan, Sri Lanka, Mexico, Canada, the UK and Jordan, have also been placed under the same 10% tariff category.
This means that exporters in sectors such as textiles, garments, leather products and other labour-intensive industries do not automatically become less competitive simply because of the new tariff. Buyers comparing Indian products with those from these countries will encounter similar tariff treatment.
India could also gain a modest competitive advantage over countries such as Vietnam, Thailand, China, Türkiye, Singapore, Brazil, South Africa, Australia, New Zealand, Saudi Arabia and the UAE, which have been placed under the higher 12.5% tariff category. Although the difference is 2.5 percentage points, it may become relevant in highly price-sensitive industries.
Challenges in Developed Markets
The situation becomes less favourable in comparison with certain developed economies. The European Union and Taiwan have received a preferential arrangement under which the combined customs duty generally does not exceed 10%.
Similarly, Japan, South Korea and Switzerland have been granted comparable arrangements with a maximum tariff of 12.5%. Consequently, Indian exporters could face a relative disadvantage in sectors including machinery, electrical equipment, engineering goods, speciality chemicals, medical devices and other technology-intensive products.
Sector-Specific Assessment Needed
The effect of the tariff will vary considerably across industries.
The gems and jewellery sector, where competition is intense and margins are often low, may encounter significant pressure.
In contrast, textiles and garments may experience a more balanced impact because most competing South Asian suppliers are subject to similar US tariff treatment. The proposed US tariff-rate quota for countries importing American cotton and textile inputs could also provide Bangladesh, Cambodia, Indonesia and Malaysia with an additional advantage if implemented.
Pharmaceuticals appear comparatively insulated, as several pharmaceutical products and ingredients fall within the exemption framework. However, exporters should verify product-specific classifications instead of assuming blanket exemptions.
Certain agricultural commodities, fertilizer inputs, seeds and essential products also remain outside the scope of the new tariff.
Need for Stronger Compliance
The new measure is also expected to increase scrutiny of supply chains by American buyers. Exporters are advised to strengthen documentation relating to labour practices, wages, employment conditions, supplier declarations, raw material sourcing, social audits and traceability.
Businesses with transparent supply chains and strong environmental, social and governance practices are likely to inspire greater confidence among overseas buyers.
Review Contracts and Product-Level Exposure
Exporters should confirm the precise tariff classification applicable to their products, determine whether exemptions are available and calculate the overall landed duty after considering normal customs duties, the Section 301 tariff, applicable Section 232 duties and other trade remedies.
Existing export contracts should also be reviewed carefully to determine responsibility for the additional duty and whether price revisions are permitted. Rather than offering immediate price reductions, exporters may negotiate balanced commercial arrangements such as partial cost sharing, larger order commitments, improved logistics, revised specifications or longer-term supply agreements.
The additional tariff increases the landed cost of Indian products in the US market. However, its overall impact is expected to differ across sectors depending on product category, competing supplier countries and applicable tariff treatment.