The Armani Group has outlawed the use of angora wool

The Armani Group, which owns the Giorgio Armani, Emporio Armani, EA7, and Armani Exchange brands, has announced that angora wool will no longer be used in future goods.

In 2016, the company joined companies such as Valentino, Gucci, Calvin Klein, Burberry, Tommy Hilfiger, and Stella McCartney in banning the usage of angora in its products.

"Today's socially conscious fashion shoppers want nothing to do with an industry that rips the hair out of fully sentient rabbits' bodies," Mimi Bekhechi, PETA UK's vice president of international programmes, stated.

"PETA applauds Armani's decision to include angora in their no-fur policy, and urges all designers who still use it to do the same."

Meanwhile, following a protest campaign by animal rights groups in Quebec, Canadian outdoorwear maker Rudsak has declared that it will no longer use fur in its products by the end of 2022.

PETA executive vice president Tracy Reiman said, "Grassroots activists and PETA are applauding RUDSAK's compassionate and savvy decision to join the great majority of the fashion world in waving goodbye to the terrible fur industry."