by Manali bhanushali | Jun 29, 2020 | Fabrics & Processing, News & Insights
The Kolkata-headquartered brand released a 30-second-long film, featuring Bollywood star and brand ambassador Akshay Kumar, to announce the launch of the new logo. The video has been conceptualised by Lowe Lintas. In the film, Kumar is seen narrating a bedtime story...