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The future of fashion is augmented reality

The future of fashion is augmented reality

by SaachiBhatia | Sep 5, 2020 | Apparel, Fashion & Retail, News & Insights

Right now, few industries may be as open to innovation as the fashion industry. Indeed, the $2.4 trillion market has long been a hotbed for emerging innovations, in both aesthetics and e-commerce. Fashion design is now heading towards the newest in innovation in...
Augmented Reality and Fashion.

Augmented Reality and Fashion.

by Mahendira.K | Jul 3, 2020 | Apparel, Fashion & Retail, Fashion, Featured, News & Insights

As more retail stores temporarily close due to the Covid-19 pandemic, brands must navigate how best to represent themselves to mobile and online shoppers. Many are turning to AR, which has shown to increase engagement and conversion and is becoming both more...

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