Skechers India Concludes Multi-City Performance Run Series

Skechers India has successfully concluded the Skechers Performance Run, a nationwide multi-city running initiative organised under the Skechers Running Club (SRC), bringing together thousands of runners across 11 Indian cities. Held between 6 and 14 December 2025, the 10 km running series celebrated fitness, community participation, and performance-driven comfort—core to the brand’s identity as The Comfort Technology Company®.

The Skechers Performance Run witnessed participation from over 1,800 runners across cities including Mumbai, Ahmedabad, Hyderabad, Chandigarh, Delhi, Pune, Bengaluru, Chennai, and Kolkata. Each city contributed a distinct energy to the series, reflecting the growing diversity and enthusiasm of India’s running ecosystem. Mumbai saw one of the largest turnouts with approximately 400 runners, while Hyderabad recorded participation exceeding 300 runners. Ahmedabad welcomed a steadily growing running community with around 180 participants, and Chandigarh saw strong engagement from nearly 220 winter runners.

Led by Skechers Running Club captains and supported by regional fitness creators and local running groups, the initiative enabled Skechers to engage directly with India’s evolving performance running culture. The multi-city format allowed participants from different regions to come together under a unified running platform, reinforcing the brand’s commitment to grassroots fitness engagement.

Runners also had the opportunity to experience Skechers’ latest performance footwear, including the Skechers AERO Series, designed to deliver enhanced comfort, responsiveness, and stability. The initiative offered participants a first-hand experience of Skechers’ performance innovation while strengthening the brand’s positioning in the technical running category.

Speaking on the initiative, Rahul Vira, CEO of Skechers South Asia Pvt. Ltd., said, “The Skechers Performance Run reflects our commitment to nurturing India’s running community through meaningful engagement and innovation-led experiences. Under the SRC initiative, we aim to make running accessible, enjoyable, and performance-driven for every individual and it’s the perfect opportunity to introduce runners to our Skechers AERO Series footwear. We look forward to expanding this event and community in the coming years, and remain dedicated to supporting runners at every stage of their journey.”

The Skechers AERO Series of technical running footwear is available across Skechers retail stores in India as well as on skechers.com.