Première Vision Integrates ‘Made in France PV’ from 2026
Première Vision merges Made in France PV into its flagship shows to amplify French craftsmanship and boost fashion industry synergies.
Première Vision has announced a major evolution of its ‘Made in France PV’ show, which will be integrated into Première Vision Paris and Blossom Première Vision starting in 2026 — a move aimed at strengthening visibility, coherence, and collaboration across France’s fashion ecosystem.
Première Vision, the leading platform connecting the global fashion supply chain, has unveiled a strategic transformation of its Made in France PV trade show. Beginning in 2026, the event’s offerings will be fully integrated into Première Vision Paris and Blossom Première Vision, marking a new phase in how French craftsmanship is presented on both national and international stages.
This strategic evolution underscores Première Vision’s ongoing mission to align with the fashion industry’s changing dynamics, ensuring its portfolio of events remains coherent, synergistic, and future-oriented. The objective is to give brands, manufacturers, and regional players a stronger, more unified platform to promote French savoir-faire — the artistry and expertise that define France’s fashion identity.
A Strategic Repositioning Across Two Flagship Events
- At Première Vision Paris – The February 2026 edition will feature an enhanced showcase dedicated to Made in France craftsmanship. This section will highlight artisanal excellence through curated spaces and inspiring new content, strengthening connections between creativity, innovation, and local production.
- At Blossom Première Vision – The June 2026 edition will expand its reach by welcoming premium garment manufacturers, creating new opportunities for collaboration between high-end materials suppliers and luxury fashion producers.
Growth Opportunities for the Made in France Ecosystem
This integrated model will bring multiple benefits for French textile and apparel stakeholders:
- Greater visibility among global fashion buyers and brands.
- Access to a broader and more diverse audience across multiple market segments.
- Enhanced synergy between sectors, connecting craftsmanship, innovation, and sustainable production.
“This evolution gives new momentum to Made in France, with strategic, business, and inspirational dimensions,” said Florence Rousson, Chair of the Executive Board of Première Vision and Managing Director of the Fashion Division of GL events. “It reflects our ambition to support market transformation by putting French know-how at the core of the Première Vision experience. This decision marks a key milestone in building an offer that stays true to Première Vision’s DNA — a global platform for creative, sustainable, and competitive fashion.”
Upcoming Dates
- Première Vision Paris: 3–5 February 2026, Paris Nord Villepinte
- Blossom Première Vision: 3–4 June 2026, Carreau du Temple, Paris
About GL events – Fashion Division
The Fashion Division of GL events unites Première Vision, Tranoï, and Fashion Source, producing 18 trade shows and events across three continents. With eight international offices, it supports a global B2B ecosystem covering every link in the fashion value chain. Its mission is to foster collaboration, innovation, and dialogue across all creative industries through dedicated events and cross-sector partnerships.