June 2019, New Delhi : Having set new benchmarks in the world of Textiles, power brand ‘GRADO from The House of GBTL and OCM’ organised‘GRADO Super Shahenshah Meet’ to celebrate its meteoritic rise in the Industry and its association with their brand ambassador, none other than the‘Shahenshah of Bollywood’, Mr. Amitabh Bachchan.

The event took place at Hotel Sahara Star, on 12th June, 2019, with over 1000 + dealers, retailers, distributors and wholesalers, from across the country, in attendance. A life time opportunity for our partners to meet the living legend of Indian Cinema Mr. Amitabh Bachchan.

The celebratory event, was a huge success as everyone left the premise with a huge wide smile and even the Shahenshah of Bollywood was delighted to meet GRADO family

For the 1st time ever leading textile brand Grado will telecast Grado Super Sahenshah Meet on the leading news channel Aaj Tak on 30th June 2019, 11:30 am onwards. An opportunity to see Grado’s Brand Ambassador speak for the entire textile fraternity on the leading National News Channel Aaj Tak.

The main objectives of the event included the ‘Meet and Greet’ session to award the winner of the ‘GRADO Dekho, Big B se Milo’ contest; recognition and felicitation of top performers, in several categories, for the revered houses of GRADO – GBTL and OCM and celebrating its association with‘Shahenshah of Bollywood’ as the Brand Ambassador. The event was a celebration between the management of GRADO and its dealers and retailers, hosted by television and radio host Siddharth Kanan.

Stay tuned to witness the celebration unfold and catch the Shahenshah of Bollywood take center stage only on Aaj Tak this 30th June 2019 at 11:30 AM

About GRADO by GBTL and OCM

GBTL & OCM, two heritage brands, have launched a New-Age Brand called ‘GRADO’. With the advent of ‘GRADO’ and the combined star wattage of the greatest celebrity of Indian cinema, Mr Amitabh Bachchan as the Brand Ambassador, Brand ‘GRADO’ is all set to usher a successful new wave in the Luxury Fabrics & Apparels industry.

GRADO caters to maximum product segments and across a range of price points so there is something for everyone under the brand name ‘GRADO’.

From an end-consumer viewpoint, the composite Power Brand ‘GRADO’ offers a rich repository of fabrics and apparels to choose from, namely, Wool, Wool blends, PV, PV blends and Cotton.