Coloreel, with its unique and well-patented technology for on-demand digital dyeing of textile thread for more sustainable and creative embroideries, closes new distribution deal with specialized digital printing solutions provider Techno Progress in Italy. The first, immediate step includes sales of one unit of Coloreel’s instant thread coloring equipment to Techno Progress.

Mats Sjögren, Sales Director at Coloreel Group AB comments:

“Techno Progress opens additional doors for Coloreel in Italy and is a very good next step in Coloreel’s market expansion in this important market. This new partnership will facilitate new routes to market related to the digital 3D printing and DTG decoration industry and give customers possibility to incorporate something unique into their designs.  We are confident this will give good results for Coloreel, TechnoProgress and their customers.”

Daniele Torrenti, CEO at Techno Progress comments:

“We believe in the potential of Coloreel’s technology. It will allow our customers to offer something unique to the market, and help them to expand their personalization offering and to grow their business.”