Archroma, a global leader in speciality chemicals towards sustainable solutions, has launched Smartrepel® Hydro SR liq, a new PFC-free* technology for the repellence of water-based stains.The new innovation was  presentedrecently at the Techtextil exhibition 10 days ago in Frankfurt, Germany. The innovation has been developed in line with the principles of “The Archroma Way to a Sustainable World: Safe, efficient, enhanced, it’s our nature”.

Smartrepel® Hydro SR liq is the latest addition to a range of micro-encapsulated, highly biodegradable, non-PFC based technology offering exceptional, durable water repellency to all cotton and synthetic fibers, and their blends.

The new Smartrepel® Hydro SR liq has been specifically developed for soil repellent finishes aiming to offer industry-leading protection against water-based stains such as coffee, red wine and ketchup, in applications such as home textiles, table clothes upholstery, car seats and interior textiles.The new grade offers the signature Smartrepel® high performance standard: a perfect symbiosis of water protection, soil repellence, breathability and durability – with the soft hand-feel that is sought after by consumers.

The Smartrepel® product range supports the increasing adoption of eco-advanced materials and production processes by textile producers and brand owners adhering to standards such as ZDHC, bluesign and Oeko-tex.Smartrepel® Hydro SR liq at the core of the new SAFE SEATS NextGen system, which will be also launched at Techtextil.