Waregem, Belgium – September 11, 2024 – The Beaulieu International Group (B.I.G.) has named Mr. Jean-Baptiste De Ruyck as its new CEO. With this significant move, the organization enters a new phase of stability and leadership.
The forty-five-year-old Jean-Baptiste De Ruyck has a strong background in international finance and high leadership positions. He is leaving AbrisoJiffy, where he led the company’s transformation from a regional player in insulation and protective packaging to a leader in all of Europe. He has a proven track record of growing businesses, improving profitability, and creating cohesive teams. He had been the CEO of Omniform, a company that packaged food, before that. He oversaw a Latin American start-up in the past. He began his career in investment banking in London, where he carried out financing and M&A deals all around Europe for more than six years. He has taken multiple Leadership courses at INSEAD and holds master’s degrees in business administration and finance from the University of Brussels and Vlerick Business School, respectively.
His selection to the position of external, non-family CEO demonstrates B.I.G.’s dedication to independent, professional leadership and offers a new viewpoint on the company’s expansion plans.
“We are thrilled to have Jean-Baptiste De Ruyck join our team as CEO,” B.I.G. Board of Directors Chairman Dominiek De Clerck comments. “To find and seize new chances in our sector, he brings a wealth of expertise and new insights. We want to continue implementing B.I.G.’s articulated sustainable growth strategy and usher in a new era of prosperity and stability with this appointment.
Jean-Baptiste De Ruyck: It is a privilege for me to join B.I.G. at this crucial juncture. I have a lot of optimism for the future and the chances that lie ahead. Though I understand that times of change can be uncomfortable, I’m going to concentrate my efforts on the initiatives that have promise and where I think there is a lot of room for improvement. laying solid groundwork while focusing on the future rather than the past. I want to express my gratitude to the Board and the family for their support, and I’m excited to join the team and guide B.I.G. into its next successful phase.
Jean-Baptiste De Ruyck takes over the torch from Pol Deturck who left the company at the end of June 2024. His official start date is still to be mutually agreed upon, but in the coming months Jean-Baptiste will gradually settle in at Beaulieu International Group.
