This year, from June 24-26, 2022 in Frankfurt, the Neonyt Lab has invited all traffic who are involved in modern trend and life-style and prefer to persistently force sustainability forward. Under the motto “New Patterns”, the Neonyt Lab will deliver collectively absolutely everyone who needs to damage down historical concept patterns, talk about the reputation quo and enhance ideas.
This year’s D2C summer season version will be held from June 24-26 in the Union Halle in Frankfurt’s East quit district. Fashion people, sustainability experts, content material creators, buyers – all people involved in sustainability in the context of trend and way of life can participate.
Everything united at the Neonyt Lab: With the D2C truthful Greenstyle, a trend show, the Fashionsustain Talks and the Prepeek, the Neonyt Lab will create assembly possibilities for professionals, content material creators, entrepreneurs, trend fanatics and, for the first time, cease consumers, the organiser stated in a press release.
Those who now not solely favor to stroll thru the region and be stimulated by using the sustainable fashion, way of life and splendor manufacturers in the Greenstyle the save place can additionally select up a lot of know-how on the Fashionsustain stage: whether or not it’s interviews with truthful trend brands, workshops with fabric seal companies or talks with content material creators and manufacturers – on all three days, site visitors can inform themselves comprehensively, be a part of in the dialogue and take away impulses to make their personal daily existence even greater sustainable. The 17Ziele data van through Engagement Global, a transformed shepherd’s cart with playful factors and statistics about the 17 Sustainable Development Goals (SDGs), encourages individuals with playful factors and facts to share or even rethink their strategy to sustainability.
Three days of treasured enter on lifestyle, trend and sustainability: the talks on the Fashionsustain stage are organised through Neonyt and some in cooperation with Greenstyle. Prepeek topics, in particular fascinating for social media authorities and content material creators, are additionally to be observed on the convention stage.
It all kicks off on June 24 with an one of a kind tender opening for media representatives only, which includes a press tour and picture opportunities. After a welcome by using Olaf Schmidt, vice president Textiles & Textile Technologies at Messe Frankfurt, site visitors can seem ahead to a discuss on the SDGs. Following this, Annabelle Homann from the sustainable trend manufacturer Lanius, Sören Maihack from Goodlabels and different panellists will tackle the query of how sustainable trend can turn out to be the new wellknown in a discuss with the aid of Greenstyle.
On June 25, the doorways of the Union Halle will open. Starting off with Heiko Wunder from Wunderwerk explaining how to realise greenwashing. The organisers will proceed with a nearer appear at the nearby trend scene: due to the fact Frankfurt and the Rhine-Main vicinity have a huge vary of sustainable manufacturers – which ones they are, the place human beings in Frankfurt save and what position sustainability performs in this, will be mentioned by means of sustainability consultant, Christine Fehrenbach, collectively with different enterprise insiders. Another highlight: key-word #Sneakerjagd (sneaker hunt) – remaining January, the lookup start-up Flip spoke at Fashionsustain about the trip that the footwear of quite a number celebrities such as Jan Delay, Joy Denalane or Louisa Dellert take after disposal and what occurs to them. Now the search for concrete options begins: the start-up has teamed up with the sustainable sneaker manufacturer Monaco Ducks and, with specialist assist from the Faculty of Textiles and Design at Reutlingen University, has developed new thoughts on how to proceed the sneaker hunt in a solution-oriented way. On Saturday, Flip co-founders Christian Salewski and Dominik Sothmann will provide an replace on their research.
At the Prepeek Talk on June 26, the whole lot will revolve round a in particular essential and socially applicable theme – range in fashion. Meriem Lebdiri, founder and fashion designer of Meriem Lebdiri, Max Weiland, co-founder and CEO of Uns Talent Agency and model, content material creator and founder Karlin Obiango will discuss about stereotypes, rethinking the enterprise and social discourse. How they are perceived, what society wishes in this speak and how the gamers can pave the way – these insights are handy on the convention stage. The whole convention programme of the Neonyt Lab is now handy on line on the Neonyt website.