SINGAPORE – A new quality assurance scheme launched by Huntsman Textile Effects using a range of polyfunctional reactive colours promises to meet the global demand for black shades of apparel retail that retain their intense colour even after repeated washing.
Huntsman says the new High IQ Lasting Black eco brand assurance programme also promotes economic and environmental sustainability by reducing water and energy consumption by up to 50 per cent, based on its Avitera SE Black reactive dyes.
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