The company will present disruptive, eco-efficient washing and dyeing solutions in Shanghai, paving the way for a new era in fashion.
Leading worldwide supplier of eco-friendly textile industry technology, Jeanologia will be at ITMA Asia, held from October 14–18 at Shanghai’s National Exhibition and Convention Center. During this important industry event, the firm will celebrate 25 years of invention with its ground-breaking laser technology and showcase groundbreaking technologies that will impact the future of textiles.
“ITMA Asia is the perfect stage to demonstrate how our technologies are revolutionizing the textile industry by seamlessly integrating sustainability and efficiency into every step of the production process,” says Jean-Pierre Inchauspe, Business Director for Jeanologia in Asia, emphasizing the significance of this showcase. China, the world’s largest manufacturer of textiles, is essential to the advancement of eco-efficiency in the sector.
This year marks the 25th anniversary of Jeanologia’s laser technology, which has transformed denim production and design. Since its introduction in 1999, the technology has eliminated harmful practices like sandblasting and has evolved to boost productivity through automation and resource optimization, all while delivering consistent, high-quality results. It has also revolutionized the industry by enabling precise, natural-looking reproduction, raising the standard for garment aesthetics. Committed to sustainability, the latest laser technology eliminates the need for PP spray and sandpaper, promoting a more ethical and responsible denim production process that reduces both water and hazardous chemicals usage.
A new era of waterless stone washing
Jeanologia’s dedicaton to sustainability extends to other innovations, including the G2+ INDRA system for garment washing, which will be featured at ITMA Asia. This revolutionary system ages jeans using only atmospheric elements, eliminating the need for water and pumice stones. As a groundbreaking alternative to traditional stonewashing, it is reducing water consumption by up to 96%.
“With G2+ INDRA, we’ve introduces a disruptive shift in denim production. Not only do we optimize resources, but we also deliver a sustainable and authentic finish–setting the standard for the future of fashion,” says Inchauspe. With the capacity to process up to 50 million jeans annually, Jeanologia anticipates rapid adoption of this technology in the coming years, accelerating the fashion industry’s shift toward sustainable practices.
In Shanghai, the company will also showcase its solutions for knitwear, including the ColorBox equipment line for garment dyeing, and the application of the G2 + Indra system for color aging.
ColorBox offers a sustainable dyeing alternative, reducing water, chemicals, salts, and energy usage–cutting water and chemical use by 60%, energy by 45%, and salt by 76% compared to conventional dyeing methods. This solution not only minimizes environmental impact but also ensures precise color reproduction, allowing rapid responds to demand and trends by applying the dyeing process directly onto garments.
Jeanologia will further demonstrate how its G2 Ozone technology, powered by the patented Indra system, enables natural color aging and creates tie-dye and iced effects without hazardous chemicals, while significantly conserving water.
A strong commitment to China and global sustainability
Jeanologia has been active in China for over 18 years, installing more than 400 machines and establishing a team of local laser designers and product reengineering experts. This commitment underscores China’s vital role as a global textile producer and a key player in the adoption of sustainable practices.
Jeanologia’s “China for China” strategy supports the country’s leadership by providing cutting-edge technological solutions that align economic growth with environmental protection. Currently, over 20% of all jeans produced in China are made using Jeanologia’s technologies, solidifying its position as a trusted partner for major brands.
At ITMA Asia, Jeanologia will invite industry professionals to explore how its technologies can help transform the textile industry into a more circular model, free of water and waste. “We are leading the way to a new era in fashion—one that is digital, automated, and truly sustainable, benefiting both people and the planet,” concludes Inchauspe.
Jeanologia continues to prove that technological innovation can go hand in hand with sustainability and efficiency. At ITMA Asia, it will further cement its role as a leader in the global transformation of the textile industry.
