News & Insights | Packaging and Designing

How are Uncoated Paper Manufacturers Set to Benefit from Surging Demand in 30+ Countries?

Published: August 21, 2023
Author: TEXTILE VALUE CHAIN

Uncoated Paper Market Outlook (2023 to 2033)

The uncoated paper market is anticipated to steadily expand at 7.8% CAGR during the forecast period 2023 to 2033, says Future Market Insights (FMI). The market value is poised to skyrocket to US$ 45.8 billion by the end of 2033.

In 2023, revenue is likely to cross a sum of US$ 21.6 billion. At the end of the historical period 2018 to 2022, the market was valued at US$ 19.8 billion.

Rising demand for personalized and unique products is expected to drive the demand for the uncoated paper industry during the forecast period. Businesses are offering custom printing options for uncoated paper, allowing customers to personalize stationery, packaging, labels, and other paper-based products.

Uncoated paper is widely used in food packaging applications, such as bakery products, fast food packaging, and takeout containers. As consumers become more conscious about food safety and health, there has been an increased demand for food-grade uncoated papers. These are free from harmful chemicals and can provide safe and sustainable packaging solutions.

With growing environmental concerns and strict regulations on plastic packaging, there is a rising demand for sustainable packaging solutions. Uncoated paper is recyclable, biodegradable, and made from renewable resources.

Uncoated paper is increasingly preferred as an alternative to plastic packaging. This demand is driving the growth of the uncoated paper industry during the projected period.

The rapid expansion of the e-commerce industry has led to an increased need for packaging materials, including uncoated paper. Uncoated paper is used for a variety of packaging applications such as corrugated boxes, wrapping papers, and void fillers. The booming e-commerce sector, driven by demand for convenience and changing consumer behavior, is propelling sales of uncoated paper.

Despite the increasing prevalence of digital media, there is still a significant demand for uncoated paper in the printing industry. Coated paper is commonly used for high-quality printing applications.

Uncoated paper, however, finds extensive use in books, newspapers, office stationery, and other printed materials. The demand for uncoated paper in the printing sector remains substantial, albeit with certain shifts in product mix and distribution channels.

The versatility of uncoated paper makes it suitable for a wide range of applications. It includes packaging, stationery, and advertising materials, further driving its market growth.

What are the Growth Drivers of the Uncoated Paper Market?

·       Increasing demand for uncoated groundwood paper has been a significant driver for the uncoated paper market.

·       Growth of advertising sector has had a sustainable impact on the uncoated paper market during the forecast period.

·       Widespread adoption in commercial sector is likely to fuel demand for the uncoated paper market during the forecast period.

·       Rising usage in packaging sector is expected to boost the sales of uncoated paper in the global market.

2018 to 2022 Uncoated Paper Market Analysis Compared to Demand Forecast from 2023 to 2033

The uncoated paper industry is predicted to witness a 7.8% CAGR from 2023 to 2033. Between 2018 and 2022, the market exhibited a 9.6% CAGR.

Education and literacy rates have been increasing worldwide. It is expected to lead to high demand for educational materials such as textbooks, workbooks, and exercise books.

Educational materials often use uncoated paper due to its cost-effectiveness and suitability for writing and drawing. As education levels continue to rise globally, the demand for uncoated paper in the educational sector is expected to propel.

Governments and regulatory bodies across the world are implementing policies and initiatives to promote sustainable practices and reduce carbon footprints across several sectors.

Some of the measures adopted by governments include encouraging the use of eco-friendly materials and promoting recycling. Uncoated paper, being a sustainable and recyclable option, aligns with these initiatives and is likely to benefit from favorable government policies.

The uncoated paper industry is experiencing continuous product innovations aimed at enhancing the performance and versatility of uncoated paper. Manufacturers are developing specialized uncoated papers with improved strength, printability, and durability.

Innovations in the uncoated paper industry are being targeted to cater to specific applications and customer requirements. These innovations are likely to continue pushing the growth and expansion of the uncoated paper industry over the forecast period.

Increasing emphasis on sustainability and eco-friendly practices has led to a surge in the demand for uncoated paper. It is considered eco-friendly compared to its coated counterparts.

Uncoated paper is typically made from recycled materials or sustainably sourced wood fibers, making it a preferred choice for businesses and consumers alike. Growing digitalization of content has led to a rise in demand for uncoated paper, since they are used for printing purposes, particularly in sectors such as publishing, education, and office supplies.

Key Dynamics in the Uncoated Paper Market Worldwide

·       Sustainable and Eco-Friendly Materials:

There has been a growing demand for uncoated paper made from recycled fibers and sustainable sources. Consumers and businesses alike are increasingly concerned about their environmental footprint, leading to a shift towards using eco-friendly paper products.

·       Digitalization and E-Commerce:

Rise of digitalization and e-commerce has had an impact on the uncoated paper industry. Overall paper consumption has seen a decline due to increased digitalization. However, the demand for packaging materials, labels, and paper for printing receipts and invoices has remained steady or even increased with the growth of e-commerce.

·       Packaging Applications:

Uncoated paper finds extensive applications in the packaging sector. As e-commerce continues to thrive, there has been a surge in demand for corrugated boxes, paper bags, and other packaging materials made from uncoated paper. There is a growing preference for uncoated paper packaging due to its recyclability and eco-friendliness.

Which Region is Projected to Hold a Significant Valuation in the Uncoated Paper Market?

North American uncoated paper market is expected to develop significantly over the forecast period, reaching a valuation of US$ 10.8 billion by 2033. The rising demand for publishing and printing materials by the packaging and industrial printing sectors is driving growth in this region.

The Latin American uncoated paper industry is expected to develop over the projected period. This might be attributable to the region’s increased need for printing as well as publishing papers.

The expansion of the packaging sector is also predicted to contribute to market growth over the forecast period. These firms are concentrating on increasing their capacity for manufacturing to fulfill the increasing need in the area for uncoated freesheet papers.

Country-wise Analysis

How Will Uncoated Paper Demand Progress in the United States?

High Demand for Sustainable and Eco-Friendly Paper Products Driving Growth

The uncoated paper market in the United States is anticipated to attain a valuation of around US$ 8.3 billion by 2033. It is also projected to generate an absolute revenue opportunity of US$ 4.4 billion through 2033.

The uncoated paper industry exhibited a 9.6 % CAGR from 2018 to 2022. It is likely to propel at 7.7% CAGR from 2023 to 2033.

The United States is likely to hold a significant valuation in the global uncoated paper industry in 2023 and beyond. It can be attributed to the high demand for sustainable and eco-friendly paper products in the country.

Rising trend of e-commerce and the online retail industry has also led to a surge in the demand for packaging and labeling solutions, which in turn, drives the demand for uncoated paper.

The United States has implemented strict government regulations and policies toward environmental protection and sustainability. This has further boosted the demand for uncoated paper in the country.

How Attractive Are Growth Prospects for Uncoated Paper Vendors in China?

Booming Manufacturing Industry to Accelerate Sales across China

The uncoated paper market in China is set to arrive at US$ 11.1 billion in 2033. It is likely to develop an absolute dollar opportunity of US$ 5.8 billion by 2033. The uncoated paper industry in China held 9.5% CAGR from 2018 to 2022. It is likely to accelerate at 7.7% CAGR from 2023 to 2033.

China holds a significant valuation in the global uncoated paper industry due to its booming manufacturing industry, which demands a large volume of uncoated paper products.

China’s growing economy contributes to the increased demand for uncoated paper products in several sectors, including packaging, printing, and labeling.

China has made significant strides in developing eco-friendly and sustainable manufacturing processes. It aligns with the rising global demand for sustainable paper products. As a result, China has become a leading player in the global uncoated paper industry and is expected to maintain its dominance over the forecast period.

Category-wise Insights

Which is the Widely Preferred Uncoated Paper Type?

Uncoated Groundwood Paper is the Commonly Preferred Type

Based on type, uncoated groundwood paper division expanded at 9.5 % CAGR from 2018 to 2022. It is estimated to accelerate at 7.5% CAGR from 2023 to 2033.

Uncoated groundwood paper is likely to monopolize the uncoated paper industry during the forecast period. This is due to its cost-effectiveness and versatility in printing applications. Groundwood papers are produced from mechanically processed wood fibers, making them suitable for use in newspaper printing, catalog printing, and other high-volume printing jobs.

Increasing demand for sustainable paper products has driven the growth of this segment as groundwood paper is known for its eco-friendliness. The use of recycled wood fibers in the production process has further enhanced its environmental profile.

With the shift towards sustainable and affordable paper products, the uncoated groundwood segment is expected to continue to propel. It is likely to dominate the market throughout the forecast period.

Which is the Leading Application Segment of Uncoated Paper?

Rising Trend of Eco-Friendly and Sustainable Advertising to Lead Market Growth

In terms of application, the advertising segment is likely to garner lucrative revenues in the uncoated paper market. Sales are accelerated at 9.4% CAGR between 2018 and 2022. It is further expected to grow at 7.4% CAGR between 2023 and 2033.

The rising trend of eco-friendly and sustainable advertising has further increased the demand for uncoated paper in this segment. Advertisers are opting for recyclable and biodegradable uncoated paper materials to showcase their brand’s commitment to sustainability. This has led to the growth of the advertising segment in the global uncoated paper industry.

Apart from the advertising segment, there is also an increased emphasis on packaging and labeling in the uncoated paper industry. Consumers are becoming more environmentally conscious and are actively seeking out packaging materials that are recyclable, biodegradable, and sustainable. This has led to rising demand for uncoated paper in the packaging and labeling segment.

Competitive Landscape

Key manufacturers aim to differentiate their uncoated paper products from competitors by offering unique features, such as superior quality, enhanced durability, environmental certifications, and specialized applications. They might invest in research and development to create innovative paper formulations or introduce new varieties that cater to specific customer needs.

Several manufacturers focus on cost leadership by optimizing their production processes, sourcing raw materials efficiently, and maintaining economies of scale. This strategy enables them to offer competitive prices and target price-sensitive customers in the market.

They are also entering into strategic partnerships or acquisitions to expand their product portfolios, gain access to new markets, or leverage synergies. Such collaborations can help in diversifying offerings and enhancing market presence.

Recent developments:

·       In August 2022, Sappi Europe will raise its rates to European clients by 8 to 10% on its Woodfree Coated & Uncoated papers, as well as Paperboard, starting on September 12.

·       In August 2020, Naini Papers introduced their Absorbent Kraft Paper. The business plans to target the Indian as well as the global laminate sectors.

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