News & Insights

Eco Kicks: Sean Wotherspoon & Adidas Release Vegan SuperEarth Sneaker Collab

Published: September 7, 2020
Author: rohandinda

Sean Wotherspoon, one of the most renowned sneakerheads in the world and brainchild behind the famous Nike Air Max 97/1, has teamed up with sportswear giant Adidas to launch SuperEarth, a new collaboration of vegan-friendly and sustainable sneakers. With this latest release, it looks like animal-free and eco-friendly kicks are taking over the mainstream.

Having co-founded the vintage boutique store Round Two and designer of one of the most iconic Nike sneakers in the world, the Air Max 97/1, Wotherspoon has now linked up with the Three Stripes for his next groundbreaking move. He’s now turning Adidas Originals’ classic shoe, the Superstar, into the SuperEarth.

After months of teasing the internet with photos of his designs, the SuperEarth collection has officially launched on Adidas’ website and on the app for US$110. The shoe, described as the brand’s latest move to “end plastic waste”, is made out of recycled materials and is completely free from animal products, making it 100% vegan-friendly. 

The shell-toe sneaker is constructed from waste materials such as cork and OrthLite for the insole and recycled paper for the laces. The body of the SuperEarth itself is made using synthetic leather that contains recycled polyester. 

Talking about the shoe in an Instagram comment, animal advocacy nonprofit PETA said: “These fab vegan shoes are a dream come true. Thank you for creating stylish and unique shoes that are saving our planet and the animals who live on it. You are leading the way towards vital changes in the sneaker world.”

Related Posts