The global self-sealed bubble bags market is expected to register a market value of US$ 2.4 billion in 2023 and is projected to accumulate a valuation of US$ 4.2 billion by exhibiting a CAGR of 5.7% in the forecast period 2023 to 2033. The self-sealed bubble bags market registered a growth of 4.6% CAGR in the historical period 2018 to 2022.
Self-sealed bubble bags are flexible and transparent plastic materials especially used for the packaging of delicate and fragile items. Equally spaced, protruding air-filled bubble pockets offer to cushion for items that are more prone to breakage. Self-sealable bubble bags are widely employed in several end-use industries like e-commerce, manufacturing, warehousing, transportation, and logistics.
The growing popularity of biodegradable bubble bags is driving product demand ahead. Increasing efforts by manufacturers to offer innovative packaging solutions will further fuel the demand for self-sealable bubble bags. Surging demand for consumer goods and thriving growth in the packaging industry will further spur growth in the bubble bags market.
Expansion of the e-commerce industry, especially in developing economies, and rising personal disposable income are some other indirect factors that will also augment growth in the self-sealed bubble bags market. In addition, technological advancements, rapid industrialization, and urbanization are further expected to create new opportunities for market expansion.
Along with this, air bubble self-sealable bags are widely employed in food & beverage and pharmaceutical industry that is proliferating product sales even more. These bags require less material and help in protecting the inside content from external damage. These features make bubble bags a highly adopted product in the market. Also, bubble bags are experiencing high demand from online sales channels which will keep the product demand stable throughout the forecast period.
The ever-rising trend of online shopping by consumers is promoting change in product design, packaging, picking, fulfilment, and shipping. Due to this, product protection becomes a critical concern for manufacturers since it affects their brand image. The main points considered by manufacturers while choosing a packaging solution for their products are performance, cost considerations driven by material enhancements, packaging needs, and delivery channels that offer packaging with sustainable material. For this reason, self-sealed bubble bags are considered a suitable option by manufacturers.
On the other hand, with the burgeoning demand for consumer electronics across various regions and rising smartphone penetration, the need for protective bubble packaging is also rising, as the manufacturers aim to deliver their products to consumers free from any damage. Thus, the rising popularity of self-sealable bubble bag packaging in the electrical and electronics industry will also induce growth in the target market.
Plastic is the most widely used material for the manufacturing of bubble bags. Advanced packaging materials like polypropylene, can provide a high barrier against contamination, and temperatures as well as shock-absorbing properties, which makes polypropylene-based bubble bags of crucial value. The wide adoption of plastic-based bubble packaging in the food and beverage industry, which includes shrink wraps, films, tubes, bags, and pouches primarily due to their flexibility, durability, and lightweight nature are some of the factors that will help in increasing the sales of the product.
Region-wise, Asia Pacific is expected to dominate the market by accumulating over 42% market share by end of the forecast period. The region is also expected to witness the fastest CAGR of 5.6% during the assessment period. The growth is attributed to the rising consumption of food products and the prevalence of e-commerce in this region. India, China, Japan, Australia, and New Zealand will be the key countries that will support market growth in this region.
North America is expected to grow with a CAGR of 5.4% during the projected period. Factors such as the growing adoption of bubble bags and pouches for industrial and commercial will drive market growth in this region.
What Are the Key Market Drivers Impacting the Growth of Self-Sealed Bubble Bags Market?
The rising purchasing power of middle-class families, excessive use of smartphones, the boom in e-commerce, and the increasing trend of consumers for online shopping are fuelling the self-sealed bubble bag market. Moreover, the rising demand of e-commerce, consumer products, electronics, FMCG industries, and the increasing trend of safe and secure delivery of the products to the consumers could propel the demand for the self-sealed bubble bags market.
The self-sealed bubble bags are a protective packaging solution for various delicate, valuable products. Though it has unique features like lightweight, shock-absorption, abrasion-resistant, it is the most widely appreciated packaging solution during transportation.
However, for retailers, distributors, and suppliers, the impact of the damaged product delivery could result in losing customers’ faith and financial loss. Therefore, the consistent increase in the demand for efficient, effective, and fastest delivery of expensive, delicate, and precious products has increased the growth of the self-sealed bubble bag market.
What are the Key Challenges that may Restrain Growth of the Self-Sealed Bubble Bags Market?
The self-sealed bubble bags are mostly made up of polythene film, which is harmful to the environment as it is non-bio-degradable. Moreover, the recycling of self-sealed bubble bags is challenging. Additionally, for long-distance shipping and transportation, rigid packaging is preferred over self-sealed bubble bag packaging to ensure optimum product safety and damage protection.
Customer’s trend toward environment-friendly and sustainable packaging is increasing. As a result, various manufacturers and supply chain and logistic films are finding alternative solutions to paper-based and eco-friendly packaging, which is expected to obstruct the growth of the self-sealed bubble bag market.
Why is the USA a Big Market for the Self-Sealed Bubble Bags Market?
The USA the most developed country is experiencing a massive transformation in the retail sector. The boom in e-commerce and hypermarkets, increased disposable income, online shopping, and enormous smartphone use are gaining immense importance among consumers.
The self-sealed bubble bags made of recyclable material, eco-friendly, and bio-degradable, are likely to boost the demand in the years to come in the USA, as the consumers’ preference and push from government authorities towards the use of environment-friendly products is increasing.
How has the COVID-19 Pandemic Impacted the Self-Sealed Bubble Bags Market?
The packaging industry is the most vibrant sector in the global economy stably due to the easy transportation of goods around the globe quickly as well as the boom in e-commerce further strengthened the packaging industry. The COVID-19 pandemic affected the global economy, as the production was hampered, travel restriction and home isolation, supply chain disruptions, and the slowdown of international trade affected the packaging industry.
The self-sealed bags are widely used for delicate, valuable products like glassware, electronics, and computer products, cosmetics, industrial components, which are not essential. However, the demand for such products during the COVID-19 pandemic was deficient; therefore, the self-sealed bubble bags witnessed a lower demand in the market during the pandemic.
