News & Insights | Sustainability

 Custom Ink & Kornit Digital collaborate for sustainable clothing

Published: September 12, 2024
Author: TEXTILE VALUE CHAIN

Global pioneer in sustainable, on-demand fashion and textile production technologies, Kornit Digital Ltd., revealed that Custom Ink has embraced its technology to boost output. bespoke Ink is accelerating its business growth and sustainability initiatives by converting a significant percentage of its printing from screen printing to digital direct-to-garment printing, all the while producing superior bespoke clothes, accessories, and swag.

Custom Ink is well known for using its personalized apparel, accessories, and marketing products to strengthen links within the community. It manages three swag platforms: one of the top providers of corporate swag, Swag.com; Printfection, a swag platform for enterprise clients; and Swag Space, a white label platform for promotional distributors. It also offers custom ink fundraising, allowing custom clothing sales to support charitable organizations.

While screen and digital printing have always been employed by Custom Ink, there has been a discernible shift in favor of digital printing as a result of consumer demand for faster delivery and more ecologically responsible production. Through a partnership with Kornit’s global network of fulfillers, Custom Ink is able to increase its manufacturing capacity, reduce its environmental impact, and maintain exceptional product quality.

“Our mission has always been to bring people together through custom products,” said Eric Stockl, COO of Unique Ink. We can provide designs that are superior in quality, exact, and delivered more quickly by utilizing Kornit’s digital on-demand technology.”

Ronen Samuel, CEO of Kornit Digital, continued, saying, “Businesses need to adjust to the changing apparel industry.” Today’s consumers demand speedy delivery, endless design possibilities, and sustainability. Although screen printing has long been the norm in the business, Kornit’s digital solutions are redefining the market by enabling consumers to express themselves via their clothing choices.”

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