The report “Packaging Printing Market by Printing Ink (Aqueous, UV-based), Printing Technology (Flexography, Gravure, Digital), Packaging Type (Labels & Tags, Flexible), Application (Food & Beverages, Cosmetics, Pharmaceuticals), & Region – Global Forecast to 2025″, The global packaging printing market size is estimated to be USD 352.1 billion in 2021 and projected to reach USD 433.4 billion by 2026, at a CAGR of 4.2%. The packaging printing market will be driven by growth in the packaging industry, demand for products with an aesthetic appeal, product differentiation, and technological advancements. In terms of packaging technology, an increase in demand for digital printing is an opportunity for packaging printing, as the market for digital printing is growing at a high rate. Also, in terms of application, growth in the food & beverage and personal care & cosmetics industries is expected to propel the market for packaging printing in the coming years.
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• 165 Market data Tables
• 46 Figures
• 206 Pages and in-depth TOC on “Packaging Printing Market – Global Forecast to 2025”
Some of the prominent key players are:
- Mondi PLC (UK)
- Sonoco Products Company (US)
- Graphics Packaging Holding Company (US)
Opportunity: Increasing demand for sustainable printing
Sustainable printing makes use of recycled and renewable resources and helps reduce the impact of printing on the environment. Process-free plates, such as cold press plates, are used, which helps to eliminate volatile compounds. The use of cold presses in printers reduces the elimination of volatile compounds in the atmosphere. The use of a digital printer prevents the replacement of plates and eventually saves time and resources. The use of water-based and UV-curable inks lowers the impact of printing on the environment by eliminating the emissions of volatile organic compounds. The rise in demand for sustainable printing is providing opportunities for growth in the packaging printing market.
Gravure segment likely to account for the 2nd largest share of packaging printing market during the forecast period.
Rotogravure is widely used for high-quality prints producing fine images that are mostly used for printing a high volume of packages. It is an intaglio printing process that uses rotary printing, which is capable of producing continuous tone images. This process consists of the printing cylinder, rubber covered impression roll, ink fountain, doctor blade, and a unit for drying ink. It uses a cylinder that rotates in the bath of ink, known as an ink pan. The ink used in rotogravure is of low viscosity, which enables it to be drawn into the engraved cells in the cylinder and then is transferred on to the substrate. As a direct print process, rotogravure printing results in enhanced ink laydown and offers consistent print quality.
Rapid economic growth in China, and India is expected to propel the APAC packaging printing market in the coming years.
The rise in the economy and the rapid growth in the manufacturing sector in the APAC region have positively impacted the growth of printed packaging mediums. The rise in awareness has pushed consumers to call for product-related information before actual consumption, thereby increasing the demand for packaging printing. Also, companies are using aesthetically enhanced printing on their packaging to promote their brands in an intensely competitive market.
