Launches first mono-brand store in NCR at Ambience Mall
September 2021: BIRKENSTOCK, the global German lifestyle brand with a long-standing heritage for iconic footwear, opens its first mono-brand store in the National Capital Region at Gurugram’s fashion hub – Ambience Mall. Being the inventor of the iconic and instantly recognizable sandals and anatomically footbed, BIRKENSTOCK’s history can be traced as far back as 1774 and is popularly known around the globe for its exceptional comfort, high functionality and for being ever-so fashionably versatile.
With a consistent plan of expanding the brand’s presence across India, and having successfully launched stores in Delhi, Mumbai, Bengaluru, Hyderabad and Chennai, this new BIRKENSTOCK store follows the successful launch of the brand’s second mono-brand stores in Maharashtra (in Pune) and Tamil Nadu (in Chennai).

Located on the ground floor, BIRKENSTOCK Ambience Mall store design embodies the rich history of the brand and incorporates core materials including cork and leather to create a light, bright and naturally comfortable space.

The new store houses the much anticipated Fall/ Winter’21 collection from the brand featuring the most iconic styles like Big Buckle, Zermatt, Arizona, Kyoto and many more in a diverse range of matte colors, minimalist designs. A combination of comfort, function and style, the sense of home and warmth is the central theme of the Fall/ Winter’21 collection that is displayed at the store. As an additional highlight for the festive & holiday season ahead, BIRKENSTOCK will also present the Boston and Arizona Big Buckle in a festive avatar: for the first time ever when these classics get reinterpreted in an elegant dark red leather and Arizona and Mayari in luxe velvets in showstopping colors.

A cult favorite of celebrities, fashion designers, style icons and consumers across the globe for decades, the new BIRKENSTOCK store at Ambience Mall, Gurugram is long awaited by brand loyalists and the fashion—forward enthusiast of the region.

BIRKENSTOCK provides your feet with absolute comfort for every occasion.