News & Insights | sustainable | Textile Industry

Aware™ launches funding round

Published: January 16, 2024
Author: TEXTILE VALUE CHAIN

Secures funding from Singapore impact investor PRESSTAR CAPITAL for tracing sustainable textiles

Amsterdam, 16 January, 2024 – Aware™, the groundbreaking blockchain-based traceability platform for sustainable textiles has launched a funding round beginning with a SAFE with PRESSTAR CAPITAL, a Singapore-based impact investor with a singular focus on sustainable textile manufacturing.
Following a successful seed funding round in 2022, this recent SAFE represents a pivotal achievement for Aware™. PRESSTAR’s investment not only provides immediate capital for Aware™ but also sets the stage for the funding round which will power Aware™’s expansion within the thriving sustainable textiles production industry in Asia. The Founder of Aware™, Feico van der Veen, expressed excitement about the alliance with PRESSTAR, stating, This collaboration is more than a strategic partnership; it’s a proof of confidence by industry leaders. We’re eager to leverage these resources for continued growth and to encourage brands to offer more sustainable products and embrace circular practices. The textile industry’s impact on our world will only lessen when products can demonstrate the use of truly sustainable materials.Feico van der Veen, founder of Aware™

In an industry plagued by challenges in validating textile product sustainability, Aware™ stands out as the first autonomous traceability platform globally. Seamlessly merging physical and digital tracking, Aware™ introduces a “phygital” experience, laying the foundation for a circular economy with authentic material data.

Waleed Shafiqullah, Managing Partner of PRESSTAR, highlighted the strategic move, stating,

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