2021 has been a rewarding year for e-commerce brands, particularly the D2C space, which has seen several brands extend or even shift their presence from offline to online, resulting in increased client outreach. Brands expectations have evolved immensely, and the e-commerce sector is witnessing a major boom as online platforms become the go-to shopping destination.
From an organizational standpoint, 2021 has been a year of learning, growth, and evolution for ANS Commerce. We raised $2.2M in pre-Series A funding and onboarded several prominent brands, including Philips, Preethi, Da Milano (Middle East), Bira91, and Azah (Powerhouse91), to our 120+ strong portfolio. As digitization takes over, we have observed that the share of non-COD payments has climbed up by 18% this year, with UPI dominating the online arena. Furthermore,non-metro city orders have also increased by 21% over the previous year.
As for 2022, we are all set to step into the new year and follow through with our plans. We plan to sign-up more partners, develop more/ better products, drive value to our clients and have fun as a company. We aim to conclude the coming year with 300+ partner brands on our portfolio and maintain our growth streak.
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