Bengaluru, 20th July 2023: India’s festive season is a playground for fashion enthusiasts, from shuffling conventional lehengas and saris to making a statement that truly stands out. These days, experimentation with fashion has extended to men, too, evidenced by the tailored ensembles that blend tradition and contemporary style . With every festive occasion, India’s fashion landscape becomes a living canvas, showcasing the artistry and craftsmanship that define the country’s cultural identity.
ReshaMandi, India’s largest B2B marketplace for textile and fashion, presents its trend forecast for the Winter 2023 to 2024 festive season, unveiling expert tips and trend insights in women’s and men’s ethnic wear. This comprehensive report is the result of extensive research involving over 150 brands, designers, celebrities, and influencers. Experience a captivating festive season with themes that redefine style: “Bedazzled Fantasy,” “Botanical Trail,” “Heritage Artistry,” and “Stellar Odyssey.”
Some of the key trends in women’s ethnic wear for the festive season of 23-24 are as follows:
- Brocade Bliss: Elevate your style with brocade fabric incorporated into western silhouettes like blazers, jumpsuits, and pants.
- Chikankari Comeback: Discover the revival of Chikankari embroidery, adding a modern twist to delicate patterns on lightweight muslin and cotton garments.
- Playful Fringe and Feathered Edges: Embrace textured and layered elements that create dynamic and playful looks, featuring mirror work, gotta, and metallic rexine cutwork.
- Jewelry-Inspired Motifs: Adorn yourself with intricate designs featuring metallic threads, crystals, beads, sequins, and other materials that resemble exquisite jewelry pieces.
- Luxurious Fabric Choices: Indulge in the richness of pure silk, organza, silk blends, modal, tencel, chiffon, and velvet, ensuring a diverse range of luxurious options.
For men’s festive wear for Winter 23/24, the three dominant themes are as follows:
- Botanical Trail: Embrace the comeback of hyper bright botanical motifs, featuring intricate embroideries like Kashida and digital high contrast prints.
- Heritage Artistry: Pay homage to Indian culture with Chikankari embroidery, jewel-inspired 3D motifs, floral chintz, and Mughal architecture, creating a fusion of age-old crafts and modern aesthetics.
- Stellar Odyssey: Step into the realm of tradition and innovation with unique pattern making, glitch geometry, and edgy textures, inspired by cosmic vibes and typography motifs.
- FW 23/24 essential garments: slim-fit pants, printed salwar pants with kurtas, bandis or sherwanis with embroidered floral motifs, and futuristic jackets with a celestial vibe. Print trends: glitch-inspired and cosmic prints, asymmetric plackets, and zipper details.
The harmonious fusion of traditional and contemporary styles allows fashion enthusiasts to express their sartorial elegance. Reshamandi’s forecast report provides valuable insights on integrating intricate embroideries, opulent fabrics, vibrant prints, and innovative designs into both women’s and men’s ethnic wear. As India’s largest B2B marketplace for traceable and sustainable fashion, ReshaMandi leads the way towards a stylish and responsible future. By catering to a diverse array of stakeholders encompassing farmers, reelers, weavers, retailers, yarn manufacturers, exporters, corporates, designers, and end users, ReshaMandi has revolutionized the functioning of the entire natural fiber ecosystem. With a steadfast commitment to offering affordable, accessible, and sustainable alternatives, ReshaMandi serves as a transformative force for both consumers and businesses alike.
About ReshaMandi
ReshaMandi is India’s first and largest farm-to-fashion digital ecosystem for the natural fibre supply chain. With a vision to become the global leader in traceable and sustainable fashion, the company began with a focus on silk and has diversified by adding other natural fibres to its portfolio such as cotton, jute, coir and banana. ReshaMandi works with 100,000+ farmers, 10,000+ reelers, 17,500+ weavers, and 18500+ retailers in the entire natural fibre supply chain to improve productivity, boost their bottom line and eventually be instrumental in transforming the quality of their lives.
ReshaMandi also has a D2C e-commerce platform weaves.reshamandi.com, which caters to end consumers, bringing them exquisite sarees from different parts of India. Today, the company manages the entire ecosystem for all natural fibres catering to a diverse set of stakeholders such as farmers, reelers and weavers on one side and retailers, mills, manufacturers, exporters, corporates, designers and end consumers on the other. It is now serving the whole Indian natural fibres industry as a result of becoming the ecosystem’s chosen sourcing partner for all of its stakeholders. With its recent debut into the Middle East, Europe, North and South America, and SouthEast Asia, its mission is to enable the value chain of fabrics, apparel, home furnishings, and accessories through technology-first solutions that bring transparency, fair pricing, and quality to be the pillars of the fashion & textile industry.
Website: https://ReshaMandi.com/
Twitter: https://twitter.com/ReshaMandi
