Apparel, Fashion & Retail | News & Insights

Tonello and RUDOLF HUB1922 join forces and unveil laser effects you’ve never seen before.

Published: February 22, 2021
Author: Manali bhanushali

Our industry is one of vision, creativity, efficiency and beauty. The need for originality,
speed and flexibility calls for partners to work together so to accelerate real innovation.
On Feb 23rd at 12:50 EST (18:50 CET), during Kingpins24 FLASH, the combination of
two breakthrough technologies – THE Laser by TONELLO and Laser Smoother by
RUDOLF HUB1922 – is going to propel the industry to a whole new dimension.

The collaboration between TONELLO and RUDOLF HUB1922 was born in a very natural
way. Somehow it was inevitable given the path that both companies share and that is
characterized by common vision, continuous rhythm of innovation and genuine respect
for the environment. Those synergic and concerted efforts have resulted in a dream that
is now being taken to market: a much simplified, flexible and efficient process – based
on latest technological advancements and highly conscious chemistry – that is finally
able to replace questionable practices such as potassium permanganate spray and
where the only tradeoff … is a better look.

Two are the key ingredients at the base of such an impressive leapfrog:

THE Laser, the absolute Laser
The range that is the new benchmark for the entire sector. New software and a totally
reinvented process that return higher precision, speed, flexibility and repeatability. Four
models for a specific crafting and avant-garde functions like 360° marking technology,
BOP for automatic drawing positioning and the new software CREA make THE Laser
suitable and unique for advanced applications.

Laser Smoother (RUCO-SPECIAL LSM)
All-in-one formulation – very easy to pre-apply to garments before laser burning – that
translates into a very natural image that is similar to what is created by hand. RUCO
SPECIAL LSM amplifies the laser action, completely removes the grey/brow patina
produced by the burning of cotton and last but not least, creates a micro-unevenness
that simulates manual scraping and celebrates the fabric construction.

The combination of THE Laser and RUCO-SPECIAL LSM (ideally applied through CORE
system) is a process that nothing adds to the usual way of working. It is a radical
paradigm shift that takes the product directly to a dimension of real, highly sustainable
craftsmanship:
• Remarkable enhancement of the fabric’s characteristics;
• Overall effect much more natural and similar to manual scraping;
• A better and more efficient way of working.
Tonello and RUDOLF GROUP have definitely reinvented laser processing and firmly
changed the rules of the game.

Nothing will ever be the same again.

About TONELLO S.R.L. :

For 40 years we have been a reference point for the most important laundry and dyeing
companies all over the world and for fashion brands – it’s because we don’t simply make
machines but we produce ideas. We design, develop and manufacture our machines: they are well and truly ‘ours’.

We make them in our own factories, monitoring every stage of the process; for it is only like this that, we can assure our customers that these machines are exactly what we promise in terms of efficiency, sustainability and productivity.

We make every mechanical and electronic component, we create our own software and we
assemble and test every finished product: always using the most advanced installations and technologies. Our work ethic and our attention to detail is the same today as it was on the day we began. Because we are basically the same as we were all those years ago.

And, like then, we always look ahead, to create a better future.

About RUDOLF GmbH :

RUDOLF GmbH, which, today, is based in Geretsried, Bavaria, was founded by Reinhold Rudolf in Northern Bohemia in 1922. It is specialized in innovative and high-quality chemical products, predominantly textile auxiliaries, products for textile care as well as construction chemicals. 1745 employees in 45 countries around the world guarantee logistical as well as technical service. The combination of backwards integration, development know-how, exact knowledge of market requirements and thorough technical application expertise make RUDOLF GmbH an experienced and competent partner for the customers of the textile finishing industry, coproducers and many other industries. Quality Management and certification according to DIN ISO 9001:14001 go without saying. RUDOLF offers products that comply with the OEKO-TEX Standard and GOTS, is committed to ZDHC and is a bluesign system partner. In addition, as a member of the chemical industry, it lives the philosophy of the voluntary Responsible Care initiative, which stands for responsible action in the fields of environment, safety and health.

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