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Prada launches new fashion NFT, P2E games witness growth in India

Published: June 3, 2022
Author: DIGITAL MEDIA EXECUTIVE

Prada Timecapsule is set to launch on Thursday, Eurovision Winners Kalush Orchestra raised 50 ETH for Ukraine, P2E games see a rise in developing regions, and RTFKT’s Loot Pod winners were announced.

Following its initial foray into the nonfungible token (NFT) space with the Adidas for Prada re-source project in partnership with digital artist Zach Lieberman and SuperRare, iconic fashion brand Prada has now announced its first independent NFT collection accompanying the Prada Timecapsule.

An online event hosted on the first Thursday of every month, Prada Timecapsule has, since December 2019, opened up exclusive access to clothing items on its website for 24 hours. Drop #30 in this series will be coupled with an NFT. According to Prada, the asset’s design will be “decorated with Cassius Hirst’s signature mask and brain scan designs, both symbolizing unity and togetherness.”

Some members of the NFT community have criticized Prada’s NFT endeavors, suggesting that the Adidas for Prada re-source project has delivered relatively low utility value since its release. The asset is currently trading on OpenSea for 0.08 Ether (ETH) and has 2,700 owners.

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