With the help of Recover’s low-impact recycled cotton fibre, renowned global lifestyle brand Perry Ellis is collaborating with leading materials science experts RecoverTM to offer consumers ‘green denim’ collections.
The core values of Perry Ellis’ founding were innovation, dismantling boundaries in fashion, and creating clothing that was functional as well as stylish. Following this approach, the partnership with RecoverTM enables Perry Ellis to increase consumer access to circular fashion and establishes them as a cutting-edge company that prioritises sustainability.
The inaugural Perry Ellis x RecoverTM capsule collection, available only on PerryEllis.com, debuted in the spring of 2023 with 10 designs of low-impact men’s denim trousers. Each garment in the collection has 20% RecoverTM recycled cotton fibre from textile waste, which lessens its impact on the environment. of the garment, and was produced by Recover’s vertically integrated strategic partner ADM.
Oscar Feldenkreis, CEO & President, Perry Ellis International commented: “This partnership underscores our dedication to collaborating on sustainability solutions. By incorporating Recover™ fiber into our product design, we can offer our consumers high-quality garments that help reduce our fashion carbon footprint.”
Alfredo Ferre, CEO, Recover™ stated: “We are delighted to collaborate with the iconic brand Perry Ellis and support them on their sustainable journey. As the ingredient brand of reference in recycled cotton, we show once again with this collection that style and sustainability are definitely a perfect match.”