Since 2000, the Pantone Color Institute has announced its coveted ‘Color of the Year,’ and they have officially announced the colour of the year for 2022.
After considerable argument, the business organises a hush-hush meeting twice a year where members from several nations’ colour standard groups come up with the colour of the year. This time, the committee decided a colour to be the Pantone colour of the year 2022.
PANTONE 17-3938 Very Peri has been named the colour of the year by the firm. The colour is a mix of violet and scarlet with red undertones. It’s a new Pantone hue, according to the business, whose bold presence fosters personal originality and innovation.
“We are living in a period of transition. Very Peri (PANTONE 17-3938) is a representation of the current global zeitgeist and the transformation we are seeing. Our conceptions and norms are shifting as we emerge from a period of profound seclusion, and our physical and digital lives have fused in new ways. Digital design allows us to push the boundaries of reality by allowing us to enter a dynamic virtual environment where we may experiment with and develop new colour combinations. PANTONE 17-3938 Very Peri illustrates the fusion of modern life and how colour trends in the digital world are manifesting in the physical world and vice versa, thanks to gaming trends, the growing popularity of the metaverse, and the growing artistic community in the digital space “reads more on the website.
Inquisitive and interesting PANTONE 17-3938 Very Peri helps us accept this transformed terrain of possibilities, opening us up to a new vision as we rewrite our life by displaying a carefree confidence and a daring curiosity that animates our creative spirit. PANTONE 17-3938 Very Peri rekindles thankfulness for some of the virtues that blue signifies, complimented by a new perspective that resonates today, and casts a new light on the future ahead.
