Apparel, Fashion & Retail | News & Insights

NEW STUDY REVEALS THAT THE MAJORITY OF SENIOR EXECUTIVES IN THE FASHION INDUSTRY ARE COMMITTED TO ABOLISHING PLASTIC

Published: February 2, 2024
Author: TEXTILE VALUE CHAIN

Almost half (48%) said that they are extremely concerned about their business’ use of polybags such as carrier and garment bags, the majority of which are used for merchandise bought on-line, and the damage they cause to the environment.  According to global innovation platform Fashion for Good, the fashion industry uses around 180 billion polybags every year.

The research also showed that of the steps taken to reduce the amount of plastic packaging used, 77% have folded items differently, 59% have removed unnecessary types of packaging and 46% have changed the packaging type.

Mark Lapping, aCEO of Aquapak, comments: “Our study shows that there is a commitment at the highest level in the fashion industry to stop using plastic.  Brands and retailers are already taking steps to reduce their dependency on plastic packaging, but the pace of change could be much faster.  New materials exist which perform in exactly the same way as plastic, providing garment and merchandise protection but do not have any of the environmental problems associated with it.

Aquapak is already working with several early-adopter fashion companies who are determined to drive a significant change in their industry by embracing upstream innovation in packaging.

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