Apparel, Fashion & Retail | News & Insights

Knot Standard, based in the United States, has launched a new and innovative clothing platform

Published: November 11, 2021
Author: Manali bhanushali
Knot Standard has declared the newly launched tech-driven Custom OnDemand platform, which combines cutting-edge AI measuring device innovation, years of experience in specially made menswear and womenswear, and an extremely high accessibility component.
Brooks Brothers has partnered with Knot Standard to strength Made-to-Measure menswear clothing in 21 of their stores.
Its Personalized Dynamically scalable system has enabled seamless ordering, assessing, and manufacturing for all clients for Brooks Brothers’ shirting, and it will soon broaden to suits, jackets, and pants. According to a press release from the company, this new operating system has already found a place with some of the country’s largest fashion retailers, including Brooks Brothers, Bloomingdale’s, and Nordstrom.
“Knot Standard’s Personalized OnDemand platform is a retail first–custom clothing has never before been feasible for anyone, anywhere, without any specific training, stock control, or infrastructural facilities.
“According to the release, Knot Standard’s Custom On-demand has received overwhelmingly positive feedback from traditional retailers, who see the new tech offering as a draw for progressively specific clientele looking for something new and innovative.
Matthew Mueller sees a huge potential here for both Knot Standard and their retail partners. “This isn’t just the future for our brand—next-generation client experiences like Custom On-demand will become the future for every brand looking to stake their claim in an ever-changing landscape.” We’re excited to see where we can take the customer next.

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