Apparis, the vegan fashion brand best known for its bold and colourful faux fur coats, has announced the closing of $3 million in seed round funding, led by Third Kind Venture Capital. Founded in the year 2016 and based in New York City, Apparis has quickly grown a cult following for their high quality, high fashion and cruelty-free outerwear.
This seed round was led by Third Kind Venture Capital, with a major investment from Exor Seeds, the venture fund affiliated with the Agnelli family. Several angel investors participated in the round, among them Karlie Kloss (supermodel and entrepreneur), Francesco Carozzini (Italian director and photographer), and Cam Newton (MVP New England Patriot Quarterback and fervent vegan).
“In just four years, Apparis has disrupted the fashion industry,” Shana Fisher, managing partner at Third Kind Venture Capital, said in a press release. “The co-founders bring a unique mix of business and design genius which has allowed Apparis to become a powerful multichannel brand. We look forward to continuing to support their expansion in the US and globally.”
This year, the brand will announce a handful of high-profile brand collaborations. The seed investment aims to support Apparis’ plans to establish a strong digital direct to consumer strategy and to continue to aggressively grow the business in the US and internationally.