The strategy, creative process, and production process of Iluna Group are all influenced by Lavoisier’s well-known law. As Federica Annovazzi, Creative Director of Iluna Group, puts it: “Today, the true art, the real skill, lies in transforming what we already have – which is immense for those who know where and how to look and have invested in researching ingredients and process technologies.” It is harder than ever to talk about “creation” in the fashion industry. While transformation is always a process—a cultural, intellectual, and even creative process—change is always linked to an event. Values are closely related to one another. Iluna has decided to concentrate on methods for fostering new kinds of creativity through dynamic changes with thoughtful, original, and personal viewpoints on their effects.
For next summer, Iluna Group has focused its attention and developed 3 moods with related inspirations:
Simplicity: The difficulties of daily living frequently bring to mind days that are jam-packed with obligations, demands, and noise. However, letting go and getting back to the basics is frequently where great beauty may be found. Being simple means having plenty of the things that really count, such as real connections, personal leisure, and the delight of life’s little joys. Our attention shifts to Ken Scott, dubbed “the gardener of fashion,” whose blossoms appear on various textiles and ensembles. In the laces of this theme, we were motivated to depict Scott’s maximalist design philosophy, which featured peonies, roses, poppies, sunflowers, petunias, and asters.
Essences: Water is a necessary component, a timeless link to the earth, and an unseen, fundamental thread that identifies the continuous evolution of all living things. An ever-changing, ever-adapting wellspring of life that keeps renewing itself in a never-ending cycle of purity. Our thoughts shift to Iris Van Herpen’s embodiment of fluidity and the art of movement, which combines the body and the intellect. More conscious kinds of creation have emerged as a result of the philosophy of sensory design. Matter and shape change and shape themselves to symbolize motion and the fluidity of the powers of nature.
Divine: Eastern flowers trace a spirituality and aesthetic that transcends time, conveying subtle and enigmatic truths. Every flower has a “dreamlike” geometry that tells a story of its own and communicates a sense of sensuality and nature connection. We can better understand this theme thanks to Guo Pei’s creative depictions, which combine European royal attire, architecture, horticulture, and Chinese imperial etiquette.
Since 2018, Iluna Group, a leader in sustainability and an advocate for ongoing research into low-impact environmental solutions and the highest regard for the world, has received GRS certification for its sustainable Green Label line. A collection that combines innovation, quality, and aesthetics at every angle to suggest a new, responsible approach to people and the environment.
From the polymer to the finished lace, Iluna is able to guarantee full control and total traceability of the entire production chain, measuring the company’s sustainability growth through the Higgs Index.
Over the years, the company’s share of sustainable production has steadily increased, growing from 3% in 2018 to over 50% in 2022. Since 2016, the company has produced 7.5 million meters of Green Label lace, using 92,810 kg of GRS-certified recycled polyamide, saving 1.5 million liters of water consumption. Recent product innovations include customizable GRS Lurex nets with equally certified prints, special finishes – such as printing and flocking – and materials like organic cotton, FSC-certified mass-dyed viscose, and the premium recycled elastomer ROICA™ EF, from the ROICA™ Eco Smart family.
