Mulmul, a Delhi-based women’s wear brand is gearing up to widen its retail footprint. In the year 2021, the brand inaugurated three new stores at prime locations, in the heart of Mumbai and Bangalore, India. With plans to build 5 more stores in the next twelve months.

The brand will start off its expansion in cities like Kolkata and Chandigarh over the next few months. Mulmul’s ideology is rooted in creating exquisite pieces of Indian craftsmanship without compromising on comfort and design based on an ethical design process that sufficiently embodies the essence of Mulmul as a brand

Mulmul is owned by Modi’s, a Delhi-based business family. This label, true to its name, specializes in pure mulmul cotton kurta sets that have become a sworn favorite with Bollywood celebrities.