Fibres and Yarns | News & Insights

90% consumers want cotton in more products

Published: May 11, 2022
Author: DIGITAL MEDIA EXECUTIVE

Comfort, durability, versatility, environmental-friendliness are a number of the blessings that come to purchasers` minds while considering cotton, in keeping with Cotton Incorporated`s brand new Supply Chain Insight – All About Cotton – that gives insights on purchasers` perceptions of cotton and garb manufactured from cotton. Close to ninety consistent with cent of the purchasers want cotton have been in greater merchandise.

 Consumers pick out cotton and cotton blends as sixty seven consistent with cent stated that it’s miles pleasant acceptable for today`s style and near seventy four consistent with cent of the surveyed purchasers stated it changed into their preferred fibre. About ninety six consistent with cent of the purchasers stated that cotton feels safe, in keeping with the survey.

When requested to explain the goods made with cotton, eighty three consistent with cent stated they have been comfortable, seventy six consistent with cent stated they have been purposeful and paintings well, seventy two consistent with cent stated they may be of excessive excellent and seventy one consistent with cent defined cotton merchandise as long lasting and long-lasting.

The maximum favoured merchandise manufactured from cotton in keeping with the survey are T-shirts (86 consistent with cent), mattress sheets (eighty two consistent with cent), socks (eighty two consistent with cent), get dressed shirts (sixty three consistent with cent) and children`s clothes (sixty three consistent with cent).

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