Lenzing Debuts TENCEL™ Lyocell - HV100 Denim at Kingpins

A new TENCEL™ Lyocell fiber delivers natural texture, matte finish, and sustainable innovation for modern denim design.
At Kingpins Amsterdam 2025, Lenzing and its mill partners introduced TENCEL™ Lyocell - HV100, a next-gen denim fiber that fuses authentic texture with sustainability and design versatility.
Lenzing and its mill partners have unveiled a groundbreaking denim innovation at Kingpins Amsterdam 2025 with the introduction of TENCEL™ Lyocell - HV100, a next-generation fiber that redefines denim aesthetics and sustainability. Marking its first public showcase, this new fiber brings “crafted imperfections” to life — offering an authentic, textured appearance while maintaining the signature comfort and eco-credentials of TENCEL™.
Showcased at Booth 12 (Blue Area) at the SugarFactory, Halfweg, the event featured live fabric demonstrations and partner exhibits that highlighted the fiber’s unique texture, matte finish, and authentic wash-down effects. This collaboration demonstrated the collective innovation of global denim mills, sustainability leaders, and textile design experts working toward circular, future-ready fashion.

Engineering Authenticity Through Fiber Science
The development of TENCEL™ Lyocell - HV100 answers a long-standing creative challenge — to engineer natural irregularity without compromising performance. Utilizing Variocut Technology, the fiber delivers subtle textural variations, a matte, opaque finish, and a reduced drape fluidity, offering designers a new realm of creative freedom. The result is denim that looks vintage and tactile, yet feels soft, breathable, and naturally comfortable.
Key fiber benefits include:
- Authentic, irregular textures with natural wash-down performance
- Matte aesthetic with an opaque, cotton-like look
- Soft, skin-friendly hand feel and reduced drape for structured silhouettes
“With the introduction of TENCEL™ Lyocell - HV100, we are reaching a new milestone in denim innovation. This development combines authentic aesthetics with the sustainable advantages of TENCEL™,” said Tuncay Kılıçkan, Head of Global Business Development – Denim at Lenzing.
“It unlocks new design possibilities for denim creators worldwide, enabling textured surfaces with comforting softness.”
Industry Leaders Applaud the Breakthrough
Renowned denim pioneer Adriano Goldschmied praised the innovation’s balance of heritage and modernity:
“TENCEL™ Lyocell - HV100 expands the creative horizon for denim, bringing it closer to the soul of authentic, heritage fabrics while enhancing indigo dye uptake. It bridges the traditional denim look with the modern comfort that defines today’s fashion.”
Amy Wang, General Manager of Advance Denim, emphasized its design flexibility:
“For years, we sought a fiber that merged TENCEL™’s softness with cotton’s natural feel. HV100 achieves that perfect balance, redefining what sustainable denim can be.”
Hasan Javed, Executive Director, AGI Denim, highlighted its market impact:
“This fiber helps us deliver denim that meets the evolving demand for authenticity, comfort, and sustainability — all at once.”
Oktay Okuroglu, Head of Sales and Product Development, ORTA, shared his first impressions:
“When we tested HV100, it looked and behaved exactly like cotton — no shine, perfect indigo response, and unmatched comfort.”
Juan Pares, President of Textil Santanderina Group, reflected on their collaboration:
“We’ve worked with Lenzing for over 35 years, pushing textile boundaries. HV100 is more than a fiber; it’s a step forward in performance, sustainability, and innovation.”
A New Chapter for Sustainable Denim
Available through Lenzing Pro (LenzingPro.com), the new fiber is featured in the Fiber Catalog with detailed applications for yarns and fabrics. This innovation reinforces Lenzing’s leadership in sustainable fiber technology — combining environmental responsibility with creative expression to shape the future of denim.