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Published: April 27, 2023
Author: TEXTILE VALUE CHAIN

The global paper gummed tape market is anticipated to accumulate a market value of US$ 4010.97 million in 2023 and is expected to garner a valuation of US$ 6100 million by exhibiting a CAGR of 4.2% in the forecast period 2023 to 2033. The paper gummed tape market reflected a growth of 3.5% CAGR in the historical period 2018 to 2022.

The growing demand for paper gummed tapes in developing countries due to their cost-effectiveness, the rising use of water-activated tape in electronic devices owing to its high adhesive strength, and the expansion of manufacturing industries across the globe. This is leading to more demand for shipping and logistics services which are demanding stronger adhesive tapes than traditional ones.

The benefits offered by these tapes such as low odor, no mess or residue left behind once removed from surfaces, and convenience in application due to their fabric-like qualities are driving the demand for paper gummed tapes. These tapes also serve an advantage when used in exterior environments because they do not dry out as fast as conventional tapes which can make them less effective depending on weather conditions like rain and extreme UV exposure.

The transportation and shipping industries are propelling the demand for corrugated packaging thereby increasing sales of gummed tapes around the world. Water-activated gummed tapes create a mono-material and provide tamper-proof packaging, therefore, its application for corrugated box sealing and closing is expected to grow substantially during the forecast period.

Along with this, the growing demand for packaged food and beverage items in bulk by wholesalers and distributors is also driving up product demand.

Surging demand for water-activated carton sealing tapes for commercial and industrial applications and growth and expansion of the food and beverages industry will further augment the product demand in the coming years.

The thriving growth in the e-commerce sector, especially in developing economies, rising consumer preferences for retail formats, ever-increasing global population, and rising personal disposable income are some other factors that will further spur growth in the target market. Growing demand for consumer goods will also provide growth opportunities for market expansion in the coming years.

Apart from this, continuous technical developments are going on for the launch of new projects to enhance the strength of water-activated tapes. Moreover, the advancement in high-tech water-activated tape dispensers to increase efficiency and authenticity to meet the ever-changing gummed tape market demands of the consumer will also support the market growth.

IPG, for example, has launched Curby, a range of curbside-friendly items, in response to rapidly increasing e-commerce shipment volumes and consumer awareness of the environmental impact to foster a circular economy and to tackle e-commerce expansion difficulties. IPG’s water-activated paper tape recently passed the Western Michigan University OCC Equivalency (WMU OCC-E) testing process. With this passed test, it has become the first and only certified environmentally friendly carton seal tape. This will aid in market expansion during the forthcoming period.

The rising impact on the environment has created awareness among people about sustainability that is leading them towards eco-friendly products like water-activated tapes. This will offer new opportunities for market expansion.

Region-wise, Asia-Pacific is expected to dominate the paper gummed tape market by accumulating over 41% market share by end of the forecast period. Factors such as the growing penetration of cartons and corrugated boxes, easy availability of raw materials, increasing urbanization, ever-increasing population, and rising personal disposable are expected to induce growth in the market over the forecast period.

Also, this region is also the hub for textile manufacturing, and it is the biggest textile exporter in the world. Thriving growth in the sports and outdoor apparel industry backed by growing health awareness among consumers and a surge in fitness activities is anticipated to strengthen the textile sector in the region. This will directly boost the demand for taping solutions like paper gummed tapes for textile shipments.

The market in North America is expected to grow with a significant CAGR of 4% during the projection period. The growth is attributed to the growing use of water-activated tape in various end-use industries such as automotive, healthcare and hygiene, and electrical and electronics. Furthermore, growing demand from the packaging industry due to the increasing production of food items will also support market growth.

How Competitive is the Market?

Recent developments and breakthroughs in technology, mergers, acquisitions, tie-ups, and partnerships within the companies involved in manufacturing paper gummed tape are expected to create lucrative opportunities for market growth during the forecast period.

In June 2022, Nitto bought Bend Laboratories, with the aim of combining Nitto’s worldwide base and key technologies, like flexible printed circuit technology and adhesive technology, with Bend’s sensor device expertise to develop new businesses.

In September 2021, the development of a new line of tapes manufactured from recyclable and biodegradable materials was announced by Ajit Industries Private Limited (AIPL). The product line consists of kraft paper tapes that are self-adhesive and water activated.

Paper Gummed Tape Market Overview

The paper gummed tape also known as water-activated tape or WAT which provides advantages such as enhanced security, professional one-strip seal, faster application, and branding opportunity over other types of packing tape.

Paper gummed tape is extensively used in applications like carton sealing, box sealing, bag sealing, wrapping and decoration and others and also they are very easy to use as compared to plastic packaging tape. Increasing demand for safe and secure packaging during transportation coupled with a rise in the e-commerce industry are some of the factors which are expected to boost the sales of the paper gummed tape in the market.

Also, paper gummed tape is widely used in e-commerce, shipping & logistic, and warehousing services for packaging of wide range of products. On the back of consistent demand from these end users, the global market for paper gummed tape is expected to remain positive throughout the forecast period.

How E-Commerce is Driving the Growth of Paper Gummed Tape Market?

The rising demand for safe and secure product packaging to prevent the product from damage in e-commerce sector is accelerating the sales of paper gummed tape in global e-commerce sector. Also, paper gummed tape is highly demanded in the e-commerce sector as these tapes provide better tamper-proofing which is cost-effective and protective than plastic tapes.

Furthermore, significant growth in online shopping is projected to boost the sales of the paper gummed tape in the market.

What Limits the Growth of the Paper Gummed Tape Market?

The factor which is restraining the growth of paper gummed tape is the price of raw materials which is used for manufacturing. The raw materials which are majorly used for the paper gummed tape are kraft paper, glycerine preservatives and other chemicals which has a higher initial cost and may affect the growth of the paper gummed tape market.

How the Corrugated Packaging will Create Opportunity for the Paper Gummed Tape Market?

Across the globe, in shipping & logistics sector, the demand for paper gummed tape is consistently increasing as it offers high adhesive strength and ensures tamper-evident packaging to corrugated packaging solutions coupled with damage-free transportation of the product. Therefore, the increasing demand for corrugated packaging in the shipping & logistics sector will bolster the sales of paper gummed tape.

What is the Key Trend Supplementing Sales of Paper Gummed Tape Market?

The top global manufacturers in the market are introducing eco-friendly tapes along with customization which is supporting the trend of sustainability of the product. Paper gummed tapes can easily be recycled and hence they are more eco-friendly as compared to plastic tapes. However, the sustainability trend adopted by manufacturers and industry end users are expected to propel the growth of the market in the forecast period.

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