Event Update

Archroma puts sustainability in the spotlight at Bangladesh Denim Expo 2023

Published: May 27, 2023
Author: DIGITAL MEDIA EXECUTIVE

At the next Bangladesh Denim Expo, Archroma, a leader in specialised chemicals for sustainable solutions, will present a selection of eco-friendly denimwear options. An innovative new black coloration method will be among the denim solutions available to brands and textile mills who attend the international fair in Dhaka from May 16 to 17.

Global demand for denim clothing is still rising, but conventional denim production does not meet the expectations of contemporary buyers for sustainability. Brands who want to compete in this expanding industry must be able to provide denim clothing that not only offers desired functional qualities and appealing looks, but also has a minimal negative impact on the environment.

“Many brands place a high focus on sustainability, and customers areUmberto De Vita, Denim Segment Director, Textile Effects Division, Archroma, stated that consumers are becoming more aware of the effects their decisions have on the environment. In order to assist denim manufacturers in upgrading to more environmentally sustainable solutions and boosting their competitiveness at the same time, Archroma is challenging the status quo. Our innovations enable you to offer products that stand out in the market while experiencing increases in factory efficiency and resource savings. Since it’s in our nature.

Sustainability in denim

At the Expo, Archroma is showcasing a wide variety of sustainable system solutions. Highlights include PURE INDIGO ICON, an aniline-free* indigo method that creates genuine denim, and DEEP SOUL, a technique for overdyeing denim and woven fabrics with reduced water and energy use without sacrificing the aesthetic. without harming the environment; and INDIGO REFLECTION, a coloration system that behaves like indigo but with a more sustainable and efficient process.

Innovation in black coloration
The company is also introducing its latest addition to the denim systems solution, EVOLUTION BLACK, a ground-breaking black coloration system that delivers authentic black denim effects with huge resource savings

 

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