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Corporate Update

Trident Aims for 3X Growth by 2027, Launches LUXEHOME

Published: February 15, 2025
Author: TEXTILE VALUE CHAIN

Trident Group, a global leader in home textiles, has unveiled its ambitious growth plans at Bharat Tex 2025, targeting threefold expansion by 2027. The company’s growth strategy is powered by a robust INR 1000 crore capital expenditure plan for FY25-26, focusing on sustainability, modernization, and enhancing assets across its home textiles, yarn, and energy businesses.

A major highlight is the launch of LUXEHOME by myTrident, Trident’s luxury home furnishings line, marking myTrident’s entry into the high-end market. With products priced between INR 4,000 and INR 40,000, LUXEHOME offers premium bedding and towels, known for their superior softness, absorbency, and durability. This exclusive collection is designed to meet the growing demand for luxury home furnishings in India.

Padma Shri Dr. Rajinder Gupta, Chairman of Trident Group, shared his vision, emphasizing the company’s commitment to driving innovation, sustainability, and global expansion. “Bharat Tex 2025 is a significant platform for India’s textile industry, and we are proud to contribute to this growth,” he said.

Neha Gupta, Chairperson of myTrident, highlighted the brand’s new direction in the luxury market. “LUXEHOME reflects our heritage of craftsmanship and commitment to delivering world-class luxury to Indian customers,” she said.

Rajneesh Bhatia, CEO of myTrident, elaborated on the brand’s growth plans, stating that myTrident aims to increase its retail touchpoints from 7,000 to 10,000 by 2025. The brand also sees significant opportunities in the HORECA sector, institutional sales, and corporate gifting.

At Bharat Tex 2025, myTrident also showcased its Spring Summer ’25 collection, inspired by India’s rich textile heritage and combining traditional craftsmanship with modern techniques to create a future-focused vision for textiles.

About Trident Group:

Trident Limited, the flagship company of the Trident Group, is a vertically integrated textile and paper manufacturer. Headquartered in Ludhiana, Punjab, Trident is one of India’s largest home textile players, known globally for its premium towels, yarns, and bedsheets. The company operates across textiles, paper, and chemicals, with facilities in Punjab and Madhya Pradesh.

About myTrident:

myTrident is a premium home furnishings brand specializing in luxurious bedding, towels, and more. Known for its focus on innovation, sustainability, and design excellence, myTrident has been setting benchmarks in the home textile industry. Available at leading hotels and on major e-commerce platforms, myTrident continues to provide unparalleled comfort, style, and elegance.

For more information, visit myTrident.

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