Jeanología, based in Spain, is a world leader in sustainable and efficient finishing technologies for the textile industry, with presence in over 60 countries. Jeanologia’s “objective is to become the technological partner to our customers, accompanying them through their process of change, and adding value at each step. With our disruptive technologies we break the norm, to give our customers innovative and transformative ways of doing things. We are not here to improve the textile industry by 10 or 20% but to make it 20 times better,” proclaims its website.

Ms. Carmen Silla, Jeanologias Marketing & Communication Manager, spoke to Textile Value Chain during recent visit ITM Turkey.

Excerpts from an exclusive interview:

Different Technology used in Denim

During years Jeanologia has been transforming the way jeans are manufactured and we do it through disruptive technologies, innovates software, operational model and the best in service.

Denim and other fabric dyeing are different things. These days we are working on the garment finishing. We have different technologies for garment finishing, We provide E-Flow solutions, G2ozone technology and Laser technology.

We believe and want jeans to continue to be an icon of rebels and freedom, despite its dark era when it became one of the most polluting garments in the sector, with our technologies and re-engineering of jeans, it can become one of the most sustainable garments.there is simply no excuse to perpetuate manufacturing practices that can be harmful to people and to the environment; or to keep using 70 liters of water to finish a jean when you can use 1. All of this possible while maintaining or improving manufacturing costs and significantly reducing the time to market of new products.

We have been working in that direction and with the technological advances that are available today for the finishing of denim fabric and jeans.

Laser technology has transformed the Denim and jeans industry,

Laser technology today allows for the creation of extraordinary abrasion patterns in jeans that can aid in the close replication of vintage garments that were previously impossible to achieve. It also is able to introduce creative design elements to denim that rival digital printing in other type of products, expanding the opportunities to differentiate product through creativity. All of this while eliminating difficult hand labor and the use of toxic chemistry in the detailing of jeans , eliminating the harmful processes In laser technology we are the leaders which was launched in 1999. By this process we can replace manual labour, such as, Manual Scraping eliminating potassium permanganate spray. In finishing with laser technology, we have attained sustainability, efficiency, and endless creative possibilities.  In garment, traditional finishing, we need 70 litres of water and 150 gm of chemicals. With our technology, we need only 1 litre of water.

G2 Ozone technology

Ozone application in jeans finishing enable production centers to greatly reduce the use of water and chemicals to remove indigo in the product and achieve the right shade of blue faster, sustainably and at lower costs. Treatment with ozone has other great benefits, like cleaning any residual indigo redeposition and controlling the cast of the fabric, eliminating forever the stones on the process.

E-Flow, nanobubbles Technology that uses micronization to substitute traditional abrasion process and deliver performance chemistry (color, softeners, antimicrobial, etc.) using nano-bubbles instead of water, is reducing the cost of application, saving the amount of water used and ensuring that the correct amount of chemistry stays in the garment and not in the water.

a technology with nanobubbles, the solution giving your garments the desired properties while saving on water and chemicals. E-Flow technology with its double tank system creates process versatility and production flexibility. E-Flow Lab technology based on nanobubbles enables sampling with all the finishing effects that can be accomplished in industrial conditions. We can reduce quantity of water and chemicals by as much as 89%. We work always on simplifying the process.

H2Zero, Another process is water treatment system in wash; finishing processes with zero discharge . This is a water treatment technology that leaves water in optimal conditions for its reuse in washing finishing processes without the need of chemicals. H2Zero means ZERØ discharge and ZERØ waste.

Each of these technologies; considered independently of each other, would mean great steps towards a more sustainable denim industry. Using them together delivers a transformational effect that should become the norm in our industry.

Now coming to Garment Dyeing, adding colour  to the process, we offer the ColorBox a full line of state-of-the-art garment dyeing equipment to revolutionise the dyeing, which is one of the most polluting practices in any country. We don’t just give technologies, we provide end-to-end solutions, till final process and to automate the process.

ColorBox is our solution, It ensures the best product outcome at the lowest production cost with the minimum impact for the planet

Differentiation / USP of Jeanologia

Jeanologia technologies complement one another. Our systems focus on capacity, speed and ultimately it is the quality.  We are very cost-conscious and we don’t launch anything if it is not workable.

All the technologies are good for denim to reduce water, toxic substances and also cost effective in denim garment processing. The goal of sustainability needs to start at the beginning with fabric.

G2 Dynamic Ozone technology in denim fabric finishing is dramatically reducing the amount of water and chemicals used, while at the same time saving costs at the mill and eventually at the garment finishing facilities. This technology makes fabric more stable and consistent and prepares the fabric better for the use of other technologies like laser.

EIM a software to measure the environmental impact of a finishing formula is being used to allow brands and manufacturers to make sustainable decisions starting in the design and product development phase. This software empowers the value chain to work together to achieve specific goals. In some exemplary cases, brands are deciding to share the results of these metrics with the final customer, delivering on the promise of transparency and sustainable production.

Then the most important thing is EIM, Environmental Impact Measurement, which is a unique and powerful platform developed to monitor environmental impact of garment finishing processes in an efficient and economically viable way. By this we know what is the impact on the quantity of water we use, chemicals we apply. We categorise as low, medium and high impact and today there are more than 100 brands which are using this platform. Big brands like Mango, H&M, etc are using our software. The software can be used by Jeanologia machines or any other systems of other technologies.

Market Share In India and World

Jeanologia has 70% share in garment finishing. We are focusing more on laser technology. In colour, it is not only denim, but for cotton also, or for whatever we have the technology.

India has great potential for denim. And also at Bangladesh, Pakistan, Turkey, China, Mexico, etc. We are present in India for the last more than 15 years, it’s big market for us. We have local presence in India with sales teams.