FESPA Unveils Fresh Branding to Reflect Future-Focused Vision

FESPA has introduced a new brand identity that marks a significant step in its evolution and showcases its future-oriented approach for both the company and the broader print industry.

The rebranding, accompanied by FESPA’s updated strapline ‘Connect, Inspire, Support’, represents more than just a visual transformation. It underscores FESPA’s mission to serve its global community, fuel creativity, and provide essential resources for print professionals to succeed.

The new design features a contemporary font and fresh logos that create consistency across all FESPA materials and events. The clean and vibrant look mirrors the organisation’s dedication to encouraging innovation, collaboration, and excellence.

The updated branding is being implemented across all FESPA platforms, including its website, social media, member communications, and signature exhibitions.

“Our new look is fresh, futuristic and brings a new level of clarity to how we present ourselves to our global community. Importantly, it reinforces our commitment to inspiring and supporting our network as the print landscape continues to evolve,”
— Duncan MacOwan, Head of Marketing and Events at FESPA

This branding launch also coincides with the release of the FESPA Future Manifesto, the first official report fully designed using the new visual identity. The manifesto outlines how FESPA supports its global community far beyond physical events.

Key areas in which FESPA continues to connect, inspire, and support include:

• Sharing insights and trend analysis via Keypoint Intelligence and other platforms
• Promoting knowledge exchange and innovation through online hubs and Club FESPA
• Leading by example in sustainability, having earned ISO Certification in 2024
• Engaging young talent through youth programs and association initiatives
• Reinvesting in grassroots programs and associations globally
• Providing printed educational materials and promoting sustainable print practices via the FESPA Foundation

FESPA encourages the global print community to explore its fresh brand identity as it continues to move forward with a dynamic and unified vision.