During Source India Exhibition, TVC have spoken to management of SRTEPC, Organizer of SOURCE INDIA EXHIBITION. Exclusive Interview with Mr. Ronak Rugani, Chairman of SRTEPC  and Mr. Anil Rajvanshi Ex-Chairman and Convener of Source India Exhibition.

The ethos of SOURCE INDIA 2019

As an export promotion organisation, our key role is to  promote   exports of India’s Manmade textiles business.Over the years, while participating in overseas trade shows, we have always felt that Brand India never gets its rightful share.Whether it is Colombia or Turkey, India is a part of huge conglomeration of exhibitors and our exhibitors find it difficult to get noticed and explore business opportunities.

At  SOURCE INDIA, SRTEPC has created India’s own market place for Manmade textiles business. We invite quality buyers from all over the world, genuinely interested in buying from India, showcase all of India’s manufacturing expertise at one place and create real business opportunities for our exporters.

We made a small beginning at Surat in 2016, and repeated our success in 2018. In 2017, we were a part of Mega “Textile India” at Gandhinagar.

2019 was the year for SOURCE INDIA Mumbai. Quality buyers, Quality exhibitors and a great setup for doing focused business discussions. We are extremely proud to have created an exhibitions brand owned by us and its legacy will strengthen in years to come.

Actual Buying of the buyers are concerns raised by industry, comment.

Buyers come and visit exhibitions to evaluate and shortlist suppliers. They also undertake factory inspections and try to evaluate delivery capabilities of suppliers. Order placements are not always instantaneous, it takes time to develop confidence to place orders.

The world of business has its ups and downs and Textiles sector is no exception. We have experienced several cycles of recession in our time.

We do understand that today’s times are tough for the Industry;but business will soon see an upwards trend.

SRTEPC is developing new markets for Indian exporters and SOURCE INDIA is a good opportunity for these emerging market buyers to visit India, evaluate Indian products and make plans for future orders. We have achieved good success in Vietnam, Algeria,   Morocco and are working on newer markets.

 Project Buying Figures from buyers came in exhibition.

SOURCE INDIA 2019 should generate orders worth USD 200-300 million in the short and mid-term. This edition saw great interest from Latin American buyers and we are hopeful of Brazil emerging as a large volume buyer

Comment on buyer’s profile i.e. retailers or buying agencies?

SRTEPC focuses on inviting Buyers with maximum purchase potential. Some buyers are looking for ready to place products in their chain stores and mega marts. Some are in the business of making garments and home accessories and visit SOURCE INDIA for fabric sourcing. Some are here to buy yarn for further processing in their country. So overall it is a mixed group of buyers every time at SOURCE INDIA.

Selection of Buyers

SRTEPC has a comprehensive selection procedure for buyers. Each buyer submits an application which demonstrates their business capabilities and import potential.

While exporter recommendations and peer recommendations are a good source, we also seek advice from the Indian embassy at the time of final selection.

To seek quality buyers, we organise roadshows in target markets as well.

Next year Exhibition is planning in Mumbai or Surat?

It is always tough to choose between Surat and Mumbai. Surat is our manufacturing hub and Mumbai is our trading and exports hub. Mumbai being an International gateway also has the benefits of easier flight connections and good hotel inventory.

SRTEPC will organise shows wherever our member request us. We will ensure that we organise as per prevalent International standards and there is enough business value for both our exhibitors and buyers.

Mumbai better place for Exhibition for International Exhibition 

Mumbai in an International gateway and India’s Trade and Finance Hub. It has all the necessary infrastructure for organising International shows.

2020 Exhibition Plan

Our proposal is under consideration with Ministry of Commerce, Government of India and we plan to announce the next edition in the next few weeks.


Shri Anil Rajvanshi, is the Ex-Chairman of The Synthetic & Rayon Textiles Export Promotion Council and is a long Standing Member of Committee of Administration of the Council (SRTEPC) and its present Convener.

Shri Rajvanshi is also the member of the National Committee of Textiles of CII and FICCI. He represents Reliance and SRTEPC in  Textiles Committee and represents Reliance Industries Limited at Sasmira. He has many years of experience of working with major fibre producers and has been involved with the Indian Man-made fibre textiles industry since 1989.

Shri Rajvanshi is the Senior Executive Vice President & Head Corporate Affairs of PETCHEM at M/s. Reliance Industries Ltd.

The Reliance Industries Limited is a Fortune Global 500 company and is the largest private sector company in India.

Reliance enjoys global leadership in its businesses, being the largest polyester yarn and fibre producer in the world and among the top five producers in the world in major petrochemical products.

RIL is the world’s largest producer of Polyester Filament and Staple fibre with a combined capacity of around 3.0 MMT including the capacities at Recron Malaysia.

Shri Anil Rajvanshi is the Director of Recron (Malaysia) Sdn Bhd, a Reliance Group company that operates world’s largest integrated textile complex.

Profile of Shri Ronak Rughani, Chairman,  SRTEPC

Shri Ronak Rughani, Joint Managing Partner, M/S Rughani Brothers, Mumbai is the Chairman of The Synthetic and Rayon Textiles Export Promotion Council (SRTEPC). He has been associated with SRTEPC as a member since 1994 and was the Vice Chairman for the last two years. From 2010 he has been serving as a Board Member in the Committee of Administration, actively involving himself in the various export promotional activities of the Council. A charismatic and visionary leader. Under the able leadership of Shri Ronak Rughani as Chairman, the SRTEPC has recently organized a Mega Reverse Buyers-Sellers Meet – popularly known as “Source India 2019” in Mumbai in August wherein more than 150 international buyers from about 50 countries visited the Event.

Shri Ronak Rughani, a charismatic and visionary leader at 40, is the youngest Chairman of an Export Promotion Council in India.  He is a commerce graduate with a post graduation Diploma in Family Business (FMBA) from NMIMS, Mumbai in 2007.

Shri Ronak Rughani has ably led his company, M/S Rughani Brothers, established in 1977, to become a  Government of India Recognized Star Export House. M/S Rughani Brothers, a leading company in exports of Men’s wear Fabrics and Garments is a100% Export Oriented Firm.  Under his competent leadership, the company won the SRTEPC Gold Trophy 2017-18 in the Category of Merchant Exports – Fabrics.

Shri Rughani brings to the table 25 years of experience and expertise in the Textile Industry and has extensively travelled across the globe. A popular and well known personality among leading importers, buyers and manufacturers in many countries, Shri Rughani has deep knowledge and insights of production processes spanning the entire textile value chain right from fiber to fabric to fashion.