EASTMAN ACCELERATES THE CIRCULAR ECONOMY BY REVOLUTIONIZING RECYCLING

Through cutting-edge patented technology, Eastman is taking its partners in the home textiles industry on a journey that begins with reclaimed carpet waste and ends with truly sustainable—and high quality —Naia™ Renew fiber.

Innovative and trailblazing, Eastman’s advances have taken its position as a thought leader in sustainability to an unprecedented new level, driven by a commitment to educate the industry while improving the health of consumers and the planet. Several significant developments tell the story.

A CLOSER LOOK

Eastman’s new molecular recycling process breaks down waste otherwise destined for landfills, incineration, or other undesirable end-of-life options and uses them as feedstock to create acetic acid, a biodegradable organic acid. This acetic acid is then used to produce Eastman Naia^™ Renew cellulosic fiber for spun and filament yarns. Because waste is broken down to its molecular level, material such as post-consumer carpets can be recycled infinitely without compromising on comfort, quality and appearance of new materials made.

Of the feedstock used to produce Naia^™ Renew, 60 percent comes from sustainably sourced wood pulp and 40 percent comes from certified* recycled content.