Daniel Wellington Names Sharvari as Brand Ambassador in India

Swedish watch brand partners with Bollywood actor Sharvari as it strengthens its presence in India following its acquisition by Timex Group.

Swedish watch brand Daniel Wellington has announced Bollywood actor Sharvari as its new brand ambassador for watches, marking a significant step in the brand's expansion strategy in the Indian market.

The announcement was made during an exclusive launch event held in Mumbai, attended by members of the media, fashion influencers, watch retailers, industry leaders and retail partners. The event celebrated the beginning of Daniel Wellington's next phase of growth in India.

Partnership Focuses on Timeless Design

The collaboration reflects a shared emphasis on versatility, contemporary style and timeless design. According to the company, Sharvari's youthful and modern appeal aligns with Daniel Wellington's Scandinavian design philosophy and its focus on creating classic watches for everyday wear.

Known for its minimalist Scandinavian aesthetics, Daniel Wellington has built its global identity around clean design and versatile timepieces suitable for different occasions.

Strengthening Presence in India

The announcement comes after Daniel Wellington's acquisition by Timex Group, as the company continues to expand its footprint in India.

Speaking about the partnership, Deepak Chhabra, Timex Group, said:

"We are delighted to welcome Sharvari to the Daniel Wellington family. India is an increasingly important market for Daniel Wellington, and as we continue to build the brand here, we wanted a brand ambassador who reflects the confidence and individuality of today's consumer. Sharvari brings a refreshing authenticity that aligns naturally with Daniel Wellington's design philosophy. We're excited about building the brand together, not just through campaigns, but by becoming part of everyday style conversations."

Sharvari on the Collaboration

Commenting on her association with the brand, Sharvari said:

"I've always believed that great style doesn't have to be loud. It's often the little details that complete a look, and that's exactly what I love about Daniel Wellington. The brand feels effortless, modern and easy to make your own, which is why this partnership feels so natural. It's a brand I've genuinely admired, and I'm looking forward to creating some truly memorable moments together."

Looking Ahead

With Sharvari joining as its brand ambassador, Daniel Wellington aims to strengthen its cultural relevance in India while connecting with a new generation of consumers through its collection of watches designed around timeless aesthetics and everyday versatility.