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EASTMAN ACCELERATES THE CIRCULAR ECONOMY BY REVOLUTIONIZING RECYCLING

Published: March 19, 2022
Author: DIGITAL MEDIA EXECUTIVE

Through cutting-edge patented technology, Eastman is taking its partners in the home textiles industry on a journey that begins with reclaimed carpet waste and ends with truly sustainable—and high quality —Naia™ Renew fiber.

Innovative and trailblazing, Eastman’s advances have taken its position as a thought leader in sustainability to an unprecedented new level, driven by a commitment to educate the industry while improving the health of consumers and the planet. Several significant developments tell the story.

A CLOSER LOOK

Eastman’s new molecular recycling process breaks down waste otherwise destined for landfills, incineration, or other undesirable end-of-life options and uses them as feedstock to create acetic acid, a biodegradable organic acid. This acetic acid is then used to produce Eastman Naia Renew cellulosic fiber for spun and filament yarns. Because waste is broken down to its molecular level, material such as post-consumer carpets can be recycled infinitely without compromising on comfort, quality and appearance of new materials made.

Of the feedstock used to produce Naia Renew, 60 percent comes from sustainably sourced wood pulp and 40 percent comes from certified* recycled content.

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