In the situation with Covid-19, consumers and brands seek new solutions. Concerns over viruses begin even at shopping stage, where markets like Italy requires disinfection of garments before they are sold. YKK, a zipper manufacturer, has developed a line of zippers with tape treated with Polygiene’s ViralOff, so these parts are essentially self-cleaning.
Always faithful to the philosophy of the “cycle of goodness”, which places corporate responsibility, transparency and respect for others at the centre of every business decision, YKK is now focused on what even a detail such as the zipper can offer. The chemical components are eco-sustainable and ViralOff encourages a reduction in the frequency of washing of the garments, prolonging their life cycle and reducing the consumption of energy, water and chemical additives.
“This zipper is the protagonist of the motto that completes the YKK logo ‘Little Parts, Big Difference’ and is the motto which the group has worked by for more than 80 years,” Enrico Degara, CSO (chief sustainability officer) of YKK Italia spa, said in a press release.
“It may be a small detail, but an important one. While we never make any claims beyond protecting the product itself, it goes without saying that a reduction of viruses on such often touched parts, like a zipper, is a good thing. We see a big demand building up, and at the launch at Lineapelle, YKK will raise awareness on this kind of products even more,” Haymo Strubel, commercial director at Polygiene, said.